Latest NPD – Page 2
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News
The Collective launches Greek-style yoghurt pouches for adults
The new yoghurt pouch will be available in a Peach & Raspberry variant in Waitrose stores from next week
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News
Kellogg’s unveils chocolate Corn Flakes spin-off
The NPD is HFSS compliant, and high in fibre and vitamin D
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News
Walkers adds trio of vegan crisp flavours for Veganuary
All three variants are HFSS compliant and are claimed to offer ‘authentic meat and cheese flavours’
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Analysis and Features
The Grocer NPD Wrapped: 23 most-liked Instagram posts of 2023
NPD flew off the shelves this year from controversial flavours to nostalgic relaunches. Check out the top NPD for 2023
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News
Insane Grain backed by Harry Kane following TikTok push
For almost two months, the brand has been trying to catch Kane’s attention through a series of targeted TikTok posts
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Category Report
How cakes & biscuits are getting smashed
Home-working, HFSS and cost pressures have hit sweet treats hard. So what can brands and retailers do to revive the market?
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News
The Collective expands dairy-free yoghurt alternative range
The new products are available in Mango and Vanilla flavours
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Category Report
How Big (and Sexy) can the pizza category get?
A new generation of challengers such as Lewis Capaldi’s Big Sexy brand is helping pizza shrug off the impact of inflation and HFSS
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Profiles and QandAs
My food & drink job: Alice Maramotti, senior brand manager, Mars Wrigley
‘I’m a firm believer that food brings people together, and there are so many ways to make memories associated with food’
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News
Yazoo launches new thicker and more indulgent milkshake range
The brand has introduced a new thicker-texture range of drinks in two flavours – Indulgent Chocolate and Creamy Strawberry
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News
Popchips debuts ‘better-for-you’ popcorn duo
The NPD from Popchips offered something different to stablemate Butterkist’s popcorn ‘indulgent’ variants, said KP Snacks
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News
Proper Snacks launches KFC co-branded popcorn
The NPD is flavoured with KFC’s staple herb and spice mix
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News
Walkers unveils Wotsits, Monster Munch and Doritos-inspired crisps
The flavours of three ‘iconic’ brands will feature on a traditional Walkers potato crisp base for a limited time
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News
Walkers Leicester factory in line for mega cash injection
The investment aimed to ‘future-proof’ the Leicester site, allowing PepsiCo to ‘deliver on our ambitions on packaging and health’
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News
Veetee launches premium instant noodle brand Noodlehead
The range comprises freshly stir-fried noodles with vegetables and sauce in a sealed pouch
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News
Lactalis launches non-HFSS Milkybar Gold crème dessert
The dessert is the first HFSS-compliant crème dessert to market in the chilled desserts category, said the brand
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Reports
Brands, incubator schemes and why they work — or not
Of our four examples, one folded just six months after launching into retail
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News
Pladis looks set to expand Jacob’s range with Wholesomes launch
Supplier has applied to register the name Jacob’s Wholesomes with the IPO under class 30, covering crackers
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Category Report
How have the HFSS rules changed yoghurts? Yoghurts category report 2023
Indulgent yoghurts and pot desserts are suffering from volume slumps. Do they have a future in the post-HFSS environment?
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News
Warburtons gives its crumpets the Thins treatment
Thins are made with the same ingredients as the originals, but are HFSS-compliant and provide just 61 calories each