All Meatless Farm articles
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The Big Interview
Vegan Food Group’s founders on building ‘the vegan Unilever’
VFG has come a long way since serving up vegan fried chicken from a York restaurant. It’s now on the acquisition trail and fighting the UPF narrative
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Long reads
Heroes, car crashes and epic fails in our unofficial review of 2023
It’s been another rollercoaster year in grocery. Here’s our review of the ups and downs that came to define 2023
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News
Meatless Farm calls on government to make COP matter
The plant-based producer has taken to the streets calling for ‘No More Hot Air’ to come out of the climate summit – challenging government to #MakeCOPMatter
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Category Report
Are the wheels falling off for plant-based?
Oatly is racing an old US milk truck to poke fun at outdated dairy habits. But sales data shows plant-based has its own challenges
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Profiles and QandAs
My Alternative CV: VFC’s Adam Lyons on racing, heights and chicken lives saved
‘We have a chicken life saved counter on our website. If I am ever having a bad day and feeling a little overwhelmed I just look at that’
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News
Meatless Farm launches pasta NPD and ‘For the Tryers’ campaign
Staple Meatless Farm lines are also relaunching into Tesco this month including its plant-based mince and chickenless roast
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Analysis and Features
Seven meat alternative brands that couldn’t stand the heat
It’s been a tough couple of years for meat-free brands, and it’s all come to a head in the last few months
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Category Report
Is there still an appetite for plant-based meat?
Despite some high-profile exits from alt meat, a wealth of big brands remain ambitious – and smaller players are also aiming to make a mark
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Comment and Opinion
Plant-based will return to growth. The only question is how
Rumours of the death of plant-based meat alternatives are greatly exaggerated
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News
Meatless Farm back on sale in Asda following VFC takeover
The plant-based brand’s core products, including mince, chicken breasts and quarter pounder burgers, have returned to Asda stores this week
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News
Meatless Farm European losses totalled €20m, new bankruptcy report reveals
Meatless Farm racked up losses of almost €20m (£17.1m) in just more than three years of operating in Europe, a new bankruptcy report in the Netherlands has revealed
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News
VFC launches first chilled chicken alternative range
The two-strong range will include a chilled variation of its VFC Original Crispy Chick*n Fillets as well as new Piri Piri Chick*n Wings
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News
Meatless Farm administration report lifts lid on collapse
Meatless Farm owed creditors more than £2m when it collapsed last month, according to a report, which also revealed how much vegan rival VFC paid to rescue brand
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Analysis and Features
The inside story of Meatless Farm’s rise and fall
Meatless blamed an investor pullout, but others attribute the brand’s ‘unbelievably bad’ numbers to poor management
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News
VFC confirms rescue of Meatless Farm
The Meatless Farm brand in the UK will be retained to complement and diversify VFC’s range of frozen plant-based chicken products
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News
Meatless Farm set for rescue by vegan fried chicken challenger VFC
Meat-free startup VFC, launched by Veganuary and Veg Capital founder Matthew Glover, is close to securing the rescue of the Meatless Farm brand in the UK
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News
Meatless Farm officially collapses as Kroll appointed as administrator
Meatless Farm has officially collapsed into administration after losing its battle to secure new investment, leaving shareholders facing multimillion-pound losses
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News
Media Bites 13 June: Meatless Farm, Sainsbury’s, Ocado
The Grocer’s exclusive on the failure of Meatless Farm makes headlines this morning.
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News
Meatless Farm set to enter administration as all staff made redundant
Loss-making Meatless Farm is set to collapse into administration after a desperate search for new investment to save the plant-based brand proved fruitless
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Analysis and Features
The death of vegan brands and saviour of plant-based diets
Own-label success shows rumours of meat-free category’s death are greatly exaggerated