All Mondelez articles – Page 14
-
News
Mondelez scrambles its Easter 2015 range in seasonal shake-up
Mondelez is streamlining its Easter confectionery range for 2015 as it focuses on its biggest and most successful brands…
-
News
Mary Barnard promoted to Mondelez president Northern Europe
Mary Barnard has been promoted to president of Northern Europe at Mondelez International…
-
News
Mondelez fuels sweet biscuit sector with Chips Ahoy!
Mondelez is bringing its $800m US cookie brand Chips Ahoy! to the UK, which it believes will be bigger than Oreo in five years
-
Analysis and Features
Brands told: don't get caught out with your deal strategy
As the weather has turned colder, has brands’ appetite for featured space cooled off too?
-
News
Kenco takes on gang culture in Honduras in latest ad
Kenco is showcasing the work it does to steer young people in Honduras away from a life of crime with a new advert.
-
News
'Win a Banger' promotion for Cadbury chocolate bars
Mondelez is revving up its marketing activity with a ‘Win a Banger’ promotion on some of its Cadbury brands…
-
Analysis and Features
CDM Marvellous Creations Banana Caramel Crisp: acid test
Marvellous Creations has been an incredible success for Mondelez…
-
News
Cadbury Dairy Milk Oreo countline launched by Mondelez
Mondelez is taking Cadbury Dairy Milk Oreo into single bars…
-
News
Mondelez third-quarter results disappoint as Nestlé flourishes
It was a week of diverging fortunes for two of the biggest names in global food – Nestlé and Mondelez…
-
Analysis and Features
The Grocer makes a Marvellous Creation with Cadbury: Video
Mondelez International invited The Grocer along to its R&D kitchens in Bournville to make our own Marvellous Ceation.
-
News
Mondelez rolls out cross-brand promo on sugar confectionery
Mondelez is launching its first cross-brand promotion in sugar confectionery…
-
News
Burton's adds Wispa to Cadbury biscuits
Burton’s Biscuits Company is adding a Wispa biscuit to its licensed Cadbury range…
-
News
Cadbury Dairy Milk mixed with Chips Ahoy in new Mondelez tie-up
Mondelez has revealed its latest Cadbury Dairy Milk branding partner – a cookie brand many Brits will have never heard of…
-
Analysis and Features
Brands keep it simple with focus on money-off deals
When it comes to promotions, keeping it simple is the name of the game right now…
-
News
Cadbury makes Responsibility Deal pledge on chocolate bars
Mondelez International , the owner of chocolate giant Cadbury, has followed the lead of its rival Mars in announcing a calories cap on bars, as part of a new pledge under the Responsibility Deal.
-
News
Müller adds Cadbury Roses desserts to licensed range
Müller is launching a Cadbury Roses chilled dessert made with chocolate, whipping cream and strawberry fondant…
-
News
Mondelez launches single Barny sponge snack bars
Mondelez has added a single 30g bar to its Barny sponge snacks range…
-
News
Belvita offers Crunchy biscuit for more slow-release energy
Mondelez is extending its booming Belvita brand with a larger, chunkier breakfast biscuit…
-
News
Mondelez mixes up Marvellous Creations brand with sharing bags
Mondelez is extending its £50m Cadbury Dairy Milk Marvellous Creations sub-brand into sharing bags…
-
News
R&R kicks off drive to grow Mondelez lines
R&R is relaunching the Cadbury Dairy Milk ice cream stick as part of plans to develop its licensed Mondelez product range…