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Chocolate value engineering risks degrading category, founder warns
By Niamh Leonard-Bedwell2025-05-30T09:10:00
‘When I see chocolate being sold at low prices, it annoys me,’ said Monty Bojangles founder Andrew Newlands
Leading chocolate brands risk degrading the category by value engineering their products to mitigate the impact of inflated cocoa costs, one founder has warned.
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