All articles by Niamh Leonard-Bedwell – Page 34
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NewsBelvita reformulates Soft Bakes and Baked Bars to make them non-HFSS
The changes responded to the ‘growing demand for healthier options in the category’, said Belvita
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NewsMorrisons bakery aisles remove ‘incorrect’ from-scratch claim
It comes after Real Bread Campaign made a trading standards complaint about the retailer’s signage
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NewsPladis shakes up leadership team as it redraws regional boundaries
The changes will take effect from 1 January 2025
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NewsJordans adds Popped Oat Crunch cereal, aimed at families
Made from oats, rice and wheat, the NPD is ‘light in texture and full of bite’
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NewsGeeta’s launches microwaveable Indian side dishes into Waitrose
Bombay Spiced Lentils & Potatoes and Saag Aloo are packaged in ready-to-heat pouches
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NewsPepsiCo invests £13m into ‘extensive upgrade’ of Doritos site
Work to install a new manufacturing line will commence in August
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NewsJacob’s adds Bites crackers aimed at younger shoppers
The crackers are oven-baked with a ‘moreish, crispy, crunchy texture’
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Comment & OpinionWill McVitie’s NPD push win back shoppers from own label?
Recent weeks have seen McVitie’s add a swathe of new lines in an ambition to cater to ‘all snacking occasions’
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KVI TrackerCadbury Dairy Milk prices rise due to cocoa costing ‘far more’
The base price of its 110g chocolate bar has rocketed by as much as 12% in the past month
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NewsASA clamps down on ‘anxiety’ claims made by supplement brands
Making an unlicensed claim that a food could prevent, treat or cure human disease is prohibited by the CAP Code
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NewsNestlé resurrects Caramac for a limited run after axing it last year
Nestlé halted production of Caramac in November, following a ‘steady decline in sales’
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NewsHovis hires Mark Brown as first chief marketing officer
Brown joins the baker from General Mills, where he has spent the past 13 years
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Analysis & FeaturesHow Oscar Mayer’s NASA-inspired Gastro Hub aims to turbocharge NPD
A Mission Control room sits at the centre of Oscar Mayer’s new seven-figure Gastro Hub. It’s all part of CEO Ian Toal’s plan to turbocharge innovation
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InterviewsThe Delicious Dessert Co’s Claire Smith on winning back younger shoppers
The Delicious Dessert Company’s head of insights aims to win back younger shoppers who are bored of ‘traditional’ flavours with trend-led innovation
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NewsCadbury Flake launches 99 Bus to take families to the seaside
The buses will depart from Leeds, Bradford and London
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NewsMcVitie’s adds ‘indulgent’ Signature biscuits to tap evening snacking
A trio of ‘luxurious, multi-textural’ variants will hit Waitrose shelves on 22 July
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NewsItsu adds ‘convenient’ ramen broths, cooking sauces and noodles
All seven new lines have launched into Tesco
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NewsSimmer rapped by ASA for Dragons’ Den April Fool’s ‘spoof’
The watchdog considered whether two social media posts, which saw Simmer’s founders edited into a TV episode, were misleading
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NewsTyrrells and Wallace & Gromit launch Wensleydale crisps into Co-op
The ‘quintessentially British’ crisps are an ode to Wallace’s favourite cheese
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NewsMars Wrigley shrinks Celebrations tubs by 50g ahead of Christmas
The manufacturer confirmed the move after photos of the new smaller tubs were posted online