All Pernod Ricard articles – Page 4
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Pernod Ricard wins UK distribution for Ungava yellow gin
It is currently listed in Asda and Morrisons with ‘more listings to follow’
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Fmcg suppliers make new global commitment on plastics
The Ellen MacArthur Foundation today (29 October) launched its New Plastics Economy Global Commitment
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Jameson splashes £1.2m on first TV ad in seven years
Owner Pernod Ricard has splashed out £1.2m on the ad
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Pernod Ricard ups profit forecasts as Jameson helps drive growth
The world’s second largest distiller Pernod Ricard increased its profit forecast after profits jumped 6.3% for the year.
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Kahlúa Espresso Martini a 'first' for the UK RTD sector
The 4.5% abv drink comes in a 250ml can infused with nitrogen…
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Raft of leadership changes at Pernod Ricard UK as CEO announces departure
Pillet will remain in his post until 1 January 2019
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City snapshot: Pernod Ricard signs whisky JV in Myanmar
French spirits group Pernod Ricard has signed a joint venture with Myanmar-based Yoma Strategic to become the first global drinks group to enter the country. Plus, Australian retial group Wesfarmers cuts its losses in the UK and all the rest of the latest news from the City.
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Malibu 'connected' bottle links to Ibiza Rocks festival
The bottle, launched in partnership with the summer festival, has rolled out into Tesco and Asda (rsp: £15/70cl)…
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Pernod Ricard to launch new Plymouth Fruit Cup for summer
A challenger to Diageo-owned Brit favourite Pimms, the 30% abv drink is an extension of Pernod’s Plymouth Gin brand….
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Beefeater takes on Gordon's with launch of pink gin
Beefeater Pink (37.5% abv) is flavoured with strawberries, citrus and “classic” juniper botanicals…
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Pernod Ricard unveils Alexa 'What Cocktail?' skill
The service provides interactive cocktail recipes, serve suggestions and occasion-specific recipes
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Pernod Ricard readies fresh push into grocery for Campo Viejo Cava
The sparkling wine will eventually be available across “all the major retailers”…
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Pernod Ricard pulls Equal Love TV ad after Clearcast warning
The ad, Equal Love, featured numerous couples of different gender mixes ‘passing on’ a kiss
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Pernod Ricard moves gin brands into standalone Gin Hub
The Gin Hub has taken responsibility for Beefeater, Plymouth Gin and Seagram’s
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Pernod Ricard unveils Christmas campaigns for premium spirits
The push will be supported with PoS materials available from November onwards
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Chivas Brothers sells Glenallachie distillery and brands
Pernod Ricard said the disposal was “in line with its strategy to focus on its priority spirits and wine brands”
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Philip Ainsworth made marketing director at Pernod Ricard
Ainsworth, who was previously marketing director for Wyborowa vodka, takes over from Patrick Venning…
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Absolut launches limited-edition bottle backing LGBTQ community
The bottle, which rolls out from July, features the rainbow flag
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Absolut Vodka teams up with Tabasco for brunch neck tags
The on-pack promotion was designed to increase standout on increasingly crowded shelves, said head of customer marketing Lucy Bearman
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Pernod Ricard reports 'dynamic' sales growth in the UK
The company said performance was boosted by advance shipments linked to recent price increases…