Archive of all Pernod Ricard articles – Page 6
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NewsPernod Ricard boosts Beefeater lineup with new blackberry gin
Flavoured gins have helped take Beefeater from relative obscurity in the supermarkets to a major success
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NewsPernod Ricard plans £5m Christmas marketing splash
The spirits giant will mount campaigns for six key brands over the festive season
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NewsJameson and Fourpure link for limited-edition whiskey
The drink is made by finishing the ubiquitous Irish whiskey in casks of Fourpure’s Shapeshifter IPA
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NewsMalibu hails 'the power of pink' with new sparkling RTD duo
Malibu Strawberry Spritz and Malibu Fizzy Pink Lemonade rolled into Tesco this week
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NewsAbsolut adds new grapefruit vodka
The drink is billed as having ‘a fresh taste containing the distinct note of pink grapefruit and a well-balanced natural sweetness’
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NewsCampo Viejo launches its first rosé wine
The Pernod Ricard brand’s latest wine (13.5% abv) is designed to cash in on the growth in pale, drier rosés
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NewsMedia Bites 13 Feb: Pernod Ricard, Molson Coors, Patisserie Valerie
The chief executive of Pernod Ricard roundly dismissed speculation that the French drinks group could become a takeover target
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NewsAbsolut takes ink from ‘hate signs’ to create a Drop of love
The brand collected the ink from discarded protest placards
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NewsMalibu targets 'Instagrammable Christmas' with festive bottle
The bottle features a glittering version of the coconut rum’s logo, and includes a recipe for a sparkling cocktail
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NewsPernod Ricard wins UK distribution for Ungava yellow gin
It is currently listed in Asda and Morrisons with ‘more listings to follow’
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NewsFmcg suppliers make new global commitment on plastics
The Ellen MacArthur Foundation today (29 October) launched its New Plastics Economy Global Commitment
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NewsJameson splashes £1.2m on first TV ad in seven years
Owner Pernod Ricard has splashed out £1.2m on the ad
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NewsPernod Ricard ups profit forecasts as Jameson helps drive growth
The world’s second largest distiller Pernod Ricard increased its profit forecast after profits jumped 6.3% for the year.
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NewsKahlúa Espresso Martini a 'first' for the UK RTD sector
The 4.5% abv drink comes in a 250ml can infused with nitrogen…
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NewsRaft of leadership changes at Pernod Ricard UK as CEO announces departure
Pillet will remain in his post until 1 January 2019
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NewsCity snapshot: Pernod Ricard signs whisky JV in Myanmar
French spirits group Pernod Ricard has signed a joint venture with Myanmar-based Yoma Strategic to become the first global drinks group to enter the country. Plus, Australian retial group Wesfarmers cuts its losses in the UK and all the rest of the latest news from the City.
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NewsMalibu 'connected' bottle links to Ibiza Rocks festival
The bottle, launched in partnership with the summer festival, has rolled out into Tesco and Asda (rsp: £15/70cl)…
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NewsPernod Ricard to launch new Plymouth Fruit Cup for summer
A challenger to Diageo-owned Brit favourite Pimms, the 30% abv drink is an extension of Pernod’s Plymouth Gin brand….
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NewsBeefeater takes on Gordon's with launch of pink gin
Beefeater Pink (37.5% abv) is flavoured with strawberries, citrus and “classic” juniper botanicals…
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NewsPernod Ricard unveils Alexa 'What Cocktail?' skill
The service provides interactive cocktail recipes, serve suggestions and occasion-specific recipes