All Petcare articles – Page 19
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New leader for NFRN
The National Federation of Retail Newsagents has elected Peter Wagg president to succeed David Kirwin.He has been a prominent member of the NFRN and became north London president and district executive shortly after joining in 1977. He has...
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Petcare closure
Nestlé has announced its intention to close its Purina PetCare factory in Barrhead, near Glasgow, which produces 400g and 1.2kg cans of pet food. The factory, which employs 206 people, will be closed indefinitely between September and December 2004,...
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Masterfoods gets Christmas wrapped up
Masterfoods believes it has got everything wrapped up for pets this Christmas. The confectionery to petfood manufacturer is launching a raft of yuletide treats for prized pooches and treasured cats under its Pedigree and Whiskas...
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Winalot’s regeneration bid
Nestlé Purina is aiming to turn around flagging sales of its Winalot dog food brand by introducing new packaging and a £10m spend.The brand, which boasts a 76-year heritage under different owners, will get a fresh new look on-shelf from...
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Petcare bites back for Nestlé
Nestlé has seen confectionery sales decline over the last nine months while total turnover rose 6% on the back of its $10.3bn acquisition of US petcare group Ralston Purina.To September 30, the maker of Nescafé and Häagen-Dazs ice cream said...
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Procter & Gamble mustered £28m to push its Iams dry cat food
The campaign stressed life-prolonging and health enhancing properties, but it had a few obstacles to overcome, as the products were up to 40% more expensive than competitors'. The company has yet to confirm speculation that it is to reformulate...
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Pouches for pets keep the vits
Masterfoods is extending its pouches petfood offering, rolling out the format under its Pedigree banner. It also plans to back the initiative with a heavyweight £7m marketing spend throughout the year. The company said the pouches scored points...
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Ralston Purina's Baker's Complete:
Dog Gourmet Created by: Burkitt DDB Launched: November 2001 A brightly coloured set and cute dogs of various shapes and sizes made this £1m TV ad eye-catching. It also introduced tongue-in-cheek humour into the rather worthy arena of dog food...
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Mars merges UK food and petcare arms
Mars' food and petcare businesses in the UK, Mars Confectionery and Pedigree Masterfoods, are merging to form Masterfoods (Division of Mars UK Ltd). The new trading identity, it was revealed on Thursday, is effective from January. MD of the merged...
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Mars Big One
Rsp 43p/100g Not strictly a new product, but a reshaped version of the immensely popular King Size Mars bar, a pedigree that's given it automatic entry to the top slot. Launched in December, it has gained sales every month. Best month: April -...
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The Grocer focus on petcare:
analysis by Sheila Eggleston - P&G's Iams shakes up the sector - Spectrum of products widening - Pets catered for like humans - Wet food strongest but dry growing - Multipacks push multiple sales The battle lines are drawn in wet and dry...
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Magazines: Cultivating tree lovers
Tree News magazine is a fresh launch from The Tree Council and tree enthusiast Felix Dennis. The glossy bi-annual the only magazine of its kind on the news stands will cover all aspects of trees and forestry in Britain, from contentious...
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The immunity syndrome
Hot on the tail of Procter & Gamble's launch of Iams, the Pedigree dogfood range has been overhauled to provide customised products for dogs of all ages and lifestyles. Just like Iams, the new Pedigree range claims to contain antioxidants that can...
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Crime: Five men jailed for condemned poultry scandal
Five meat industry executives were jailed for conspiring to put more than a thousand tons of condemned poultry on Britain's dinner tables. Chicken and turkey destined for Spillers and Pedigree pet food tins found its way to butchers, market...
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Digestion + Dalmatians
Dogfood brand Winalot is to run a 102 Dalmatians promotion on its Digestion+ tins this Christmas. The eight week promotion starts on November 1 in the run up to the release of the new Christmas Disney film (on December 8). Over 14 million...
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Felix Milk
My owner was so astounded by the price of Felix milk 59p for 200ml (the equivalent of £2.95 a litre) that she was tempted first of all to keep it for herself and put it in her tea. "It's outrageous, it's more than 10 times the price per ...
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lAMS: one to watch
Ever since Procter & Gamble acquired US specialist pet food manufacturer Iams for $2.3bn last August, the petcare industry has been anxiously awaiting the inevitable market shake up this development will bring. With annual sales of £500m, Iams...