McDonald’s reported “strong results” as global comparable sales continued rising in the three months to June.
Second quarter revenues amounted to $5.34bn, flat compared with the same three-month period a year ago. Net income increased 1.3% to $1.52bn.
For the six months to June, revenue dipped 2% year on year to $10.29bn from $10.49bn, while net income reduced to $2.84bn from $2.87bn.
However, the company’s global sales at stores open for at least one year – so-called ‘comparable store sales’ – increased 6.5% on the back of store improvements and new digital ordering capabilities. They had now risen for 16 consecutive quarters, McDonald’s explained.
In the US, second quarter comparable sales rose 5.7%, helped by offers and “strength” in the chain’s core menu.
Internationally, same-store sales were up 6.6%, primarily driven by the UK, France and Germany.
In the UK and Ireland, McDonald’s said it “enjoyed another strong quarter of growth” with new products including an improved Bacon Roll and Hot Chicken Wrap driving sales.
A revamped range of salads has also proven “extremely popular” with customers in the UK, with sales rising 55% year on year.
“We enjoyed another strong quarter of growth in Q2, and I’m pleased to see the positive response to our new menu items,” said CEO of McDonald’s UK & Ireland Paul Pomroy.
“The retail sector has always been fast-moving, and today’s world is a challenging one due to a number of factors including more competition.
“Together with our franchisees we’ve invested in new technology and a more convenient experience including table service, McDelivery and our My McDonald’s app. Our future relies on us becoming even bolder and evolving our business to reflect customer needs locally.”
Following successful trials earlier this year, McDonald’s said it would extend breakfast hours from 10:30am to 11am in a further 120 restaurants in the south east over the summer.
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