All Soft drinks articles – Page 56
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Category ReportAre soft drinks ready to race ahead on HFSS? Category report 2022
Having adapted to the sugar tax, soft drinks are in pole position to thrive in the HFSS clampdown. Can sales continue to accelerate?
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Category ReportHave at-home cocktails gone dusty? Mixers category report 2022
The reopening of pubs has seen Brits abandon their cocktail shakers for a night out. Can premium mixers lure them back?
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NewsCoca-Cola’s revenues surge amid Covid rebound and price rises
Coca-Cola has posted strong growth in its first quarter, as volume growth and rising prices more than compensation for mounting costs.
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NewsRobinsons adds vitamin-enhanced squash quartet Benefit Drops
The pocket-sized 66ml format was ‘ideal for shoppers on the move, adding great taste and additional vitamins to their water’, said the brand
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NewsArctic Iced Coffee launches biggest ever marketing campaign
The £750,000 nationwide campaign will start from mid-April and continue throughout the summer across a variety of channels
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NewsFyx launches collagen water drinks duo into Holland & Barrett
The NPD was developed based on the insight that collagen can be ‘expensive, inconvenient, and can taste unpleasant’, said Fyx
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ProfilesMy food & drink job: Stephanie Buttery, founder, Chu Lo Drinks
Stephanie is currently a contestant on Gordon Ramsay’s Future Food Stars
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NewsMonster adds Khaotic and Ultra Gold energy drinks to range
It comes after the brand grew its value sales by 31.7% to £421.4m in the 52 weeks until 1 January 2022 [NielsenIQ]
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NewsRed Bull adds Apricot-Strawberry flavour for summer
It’s the latest in a series of limited-edition summer drinks from the brand
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NewsFentimans ‘optimistic’ for its growth despite cost pressures
Revenues at the business soared by 23% to £39.9m – with gross sales before promotions up 20% to £44m – in the year ended 31 December 2021, as the brand’s popularity grew in supermarkets and out-of-home began to recover.
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NewsShortages of Lucozade Sport blamed on ‘extraordinary’ demand
Lucozade Sport is prioritising its most popular flavours
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Comment & OpinionSoft drinks sugar tax turns a blind eye to health damage from artificial sweeteners
Sweeteners may very well be indirectly feeding sugar addiction and overeating, says Joanna Blythman, food journalist and author of Swallow This
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NewsSajid Javid faces pressure to release sugar reduction report
The Grocer revealed earlier this month that the report looks set to be published a full year behind schedule
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Comment & OpinionDiet Coke’s skating woman recalls lockdown emptiness
It’s not long ago that empty streets were a nightmarish part of real life
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Comment & OpinionHow soft drinks brands can tackle inflation
There are many strategies companies can employ to help mitigate inflationary effects, says Patrick Higgins, food & beverage analyst at Goodbody
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Comment & OpinionIrn-Bru’s new movie duo add fun to flavour discussion
New movie parodies find space for the brand’s cheeky, slightly transgressive sense of humour
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InterviewsHow Dash founders Alex Wright and Jack Scott are making its seltzers sparkle
The duo are turning wonky fruit into sparkling seltzers, carving out a major niche in a category loaded with multinational rivals
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Analysis & FeaturesAs energy drinks soar, can boozy versions like WKD X take off too?
WKD is hoping to build the category with X, but faces a PR risk
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NewsPowerhouses of caffeinated soft drinks rake in extra £255.6m
Monster, Red Bull and Coca-Cola have made the biggest gains in The Grocer’s Britain’s Biggest Brands 2022
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NewsHighland Spring targets summer staycations with five-litre fridge pack
The new format tapped a continuing consumer trend for alternative packaging solutions, said Highland Spring





