Range preview: Aldi Easter 2018

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Between taking flavour and design inspiration from high-end chocolatiers and being influenced by the growing plant-based and healthy eating trends, the retailer has launched an extensive new range of Easter products for 2018. Here’s our pick of what will be hitting Aldi shelves this spring. 

Watch: Aldi Easter range preview 

The Products

Aldi Hot Air Balloon egg web

Specially Selected Exquisite Hot Air Balloon Easter Egg

RSP: £12.99x320g 

Hand-decorated by British artisan chocolatiers, this hot air balloon is covered in a rose gold shimmer and the chocolate basket is filled with mini eggs in Denbies Whitedowns sparkling wine and gin and elderflower flavours. Aldi says this particular egg takes inspiration from the Artisan du Chocolat balloon egg which is available from Selfridges for £25.


Aldi Specially Selected Frozen Easter egg

Specially Selected Easter Egg Chocolate Layered Dessert

RSP: £6.99

Bringing Easter into the frozen aisle, this family-sized sharing cake is prepared by French expert bakers and “layers of delicate sponge and rich, creamy ganache come together to create something truly unique” according to Aldi. 


Aldi Delectable Duo Eggs web

Moser Roth Delectable Duo eggs

RSP: £4.99x200g

Aldi says these eggs in milk and white chocolate with raspberry duo and milk and dark chocolate with salted caramel duo allows customers to “enjoy the best of both worlds”.

Moo Free egg trio

Moo Free Easter Eggs 

RSP: £3.49x110g

These eggs are dairy-free, gluten-free, soy-free, vegan and available in three variants - original organic, bunnycomb and cheeky orange. They also contain no added sugar and according to Aldi the range is “just as good as the real deal”

Single Origin Aldi Eggs web

Single Origin Easter eggs

RSP: £4.99x180g 

Inspired by Betty’s Brazilian Single Origin eggs but available for £22 cheaper, these half eggs in Peruvian Dark Chocolate and Ghanaian Milk Chocolate are Fairtrade and printed with animal designs. 


Aldi Curious Inventions Egg

Dairyfine Curious Inventions Easter egg 

RSP: £2.99x200g 

These milk chocolate mash-up eggs are available in three flavours - popping candy, rocky road and new for this year honeycomb. Aldi says these eggs are the “perfect pick for the bigger kids this Easter”. 

Aldi Exquisite Imperial Egg

Specially Selected Exquisite Imperial egg

RSP: £8.99x265g

Hand-decorated with gold lustre, this milk chocolate egg is inspired by the ornamental Faberge style and features a dark chocolate seal. 

Aldi no added sugar eggs web

Moser Roth No Added Sugar Belgian Eggs

RSP: £2.99

In milk, dark and white praline flavours, these mini eggs are made with Belgian chocolate and no added sugar or artificial flavourings. 


Aldi Eggometric Egg

Moser Roth Eggometric Egg

RSP: £4.99

Complete with a chocolate stand, this abstract Belgian chocolate egg takes inspiration from the Hotel Chocolat Facet egg which is priced at £20. 


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