Tesco Finest Fairtrade Guatemalan Roast And Ground Coffee
Consumers were attracted to this coffee by the premium packaging, and 58% said they would definitely or probably buy it - well above the category norm. With a £2.99 price tag for a 227g bag, it was seen as a good product for enjoying with guests. Experts also liked the “good strength and body”.
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Coffee & Hot Chocolate: Tesco Finest Fairtrade Guatemalan Roast And Ground Coffee