All articles by Vince Bamford – Page 111
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News
Nestlé recalls Milkybar Buttons
Stores have been told to clear a range of Milkybar Buttons products from shelves after a consumer found a piece of rubber in a pack. Nestlé issued a recall order this week and has established that the rubber came from a production line belt at one of its manufacturing facilities.
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NewsNHS removes false babyfood advice as The Grocer wades in
Health chiefs panicked into incorrectly advising parents not to give infants rice-based babyfood following media "scaremongering" over a Swedish report this week but after The Grocer alerted them, it has rectified the error.
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NewsIs Innocent planning a posher Pot Noodle?
Innocent is keeping a lid on its NPD plans but The Grocer understands it is working on a "completely new" posh Pot Noodle-style product to launch in September.
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NewsCruzcampo aims to get drinkers sharing their beer like wine
Brits are being encouraged to treat beer more like wine by switching to larger bottles for sharing with friends. Distributor The Morgenrot Group is ramping up activity around Spanish beer Cruzcampo after securing exclusive rights to...
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NewsAquafresh makes a splash at Cineworld with oral care promo
GlaxoSmithKline has struck a deal with cinema chain Cineworld to screen a 10-minute show promoting Aquafresh kids toothpastes. Under the sponsorship agreement, which runs from this month until the end of the year, the 10-minute show will…
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NewsAirtight secret to ambient ready meals that keep for a year
A range of ambient ready meals that has a 12-month shelf life, uses no artificial colourings or preservatives and in many cases is gluten-free and halal is looking for further retail listings. But despite also ticking boxes when it comes...
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Analysis & Features
Promo Dynamic: Cracking Easter egg offers hit shelves earlier than ever
Brands are doing their best to make the shopping seasons longer, while bogof is making its mark – especially at Tesco. Vince Bamford reports
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NewsMars and Cadbury unveil latest NPD in fight for bite-size
Mars and Cadbury have both unveiled products targeted at the growing demand for bite-size chocolate treats. In a first for the Cadbury Dairy Milk brand in the UK, Chocos will offer consumers 11 round pieces of chocolate in a roll-pack…
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NewsSpecial relationship brings US favourites to shelves of Asda
Asda’s drive to bring US products to UK shelves continued this week with the roll-out of RC Cola. Regular and diet Royal Crown Cola launched in the US in 1905 is available nationwide in two-litre bottles (rsp: £1.28) and six-can packs…
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Analysis & FeaturesCould DIY cigarettes prove a £2bn market in the making?
Is Imperial Tobacco fighting the illicit trade in tobacco with Make Your Own cigarettes, as it claims, or has it spotted a nice little earner, asks Vince Bamford
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News
Rowntree’s steps on to Haribo’s share bag turf
Rowntree's is muscling into traditional Haribo territory with the launch of sharing bags of jellies, sours and foams.Aimed at young families, Very Berry Jellies, Sour Faces and Jelly Aliens are rolling out at the end of the month. They...
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NewsPersil revamp targets 30min washing cycles
Laundry detergents that work at low temperatures? Pah. Unilever reckons it has gone one better with a revamped Persil Small & Mighty that promises short washing cycles as well as a 30C wash. The concentrated format has been...
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NewsWalkers is accused of ‘cloning’ rival brands with Crinkles launch
The launch of a crinkle-cut range by Walkers has prompted a claim that the brand “clones” rival crisp products. Walkers is to roll out Walkers Crinkles in April, a move it claimed would be the biggest category launch of the past five…
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NewsHovis rolls out Union Jack loaf packaging
Hovis is to roll out a Union Jack pack design to highlight its use of flour milled from British wheat. From the end of March, the brand's Soft White range will carry bold Union Jack packaging and the tagline '100% British Wheat'. The new...
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NewsWalkers hails Crinkles launch as ‘biggest in five years’
Walkers is launching a range of crinkle-cut crisps next month, in a move the PepsiCo brand claimed was the biggest category launch of the past five years.
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NewsCoconut water tipped to become £100m category
Product launches and increased distribution have reinforced coconut water's position as a product to watch in 2011, say industry observers. In the same week that coconut water brand Vita Coco was rolled out to 250 Tescos across the UK,...
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NewsUnilever: ‘expecting great things’ from its chilled cooking oil
Unilever is hoping to inject a bit of cool into the cooking oil category with Flora Cuisine, the UK's first major chilled oil launch. The oil, which is rolling out now, is made from a blend of linseed, rapeseed and sunflower oils and...
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NewsPersil washing-up liquid is back with a fruity look
Persil washing-up-liquid which was axed by Unilever 14 months ago is being resurrected this month with a new look and formula. In November 2009 the range was the highest-profile victim of Unilever's strategy to reduce its number of...
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NewsLife on Mars: own goals ‘give brand 70s image’
Mars has crashed 20 places down the list of Britain's 100 biggest brands despite pumping millions into a World Cup tie-up and slashing the fat content of bars. Sales of the 79-year-old brand have slumped 14.2% a £17m fall in value while...
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NewsFocus On Pizza: Category raises its game
Innovation, tiering and World Cup promotions have helped own-label pizza steal a lead on its rivals – but brands won’t give up their slice of the market without a fight, says Vince Bamford