All Cereals & breakfast articles – Page 34
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NewsBreakfast in style with Crunchy Nut
Kellogg’s has opened a posh Crunchy Nut pop-up restaurant at the Westfield shopping centre in London, and has…
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NewsDanone jumps on the breakfast bandwagon with new yoghurts
Danone has jumped on the growing breakfast yoghurt trend with the launch of three granola-topped…
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NewsSainsbury's revamps its own-label cereals
Sainsbury’s is relaunching its own-label cereal range with 85 new or improved products.
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NewsRude Health launches "purists' porridge"
Cereal supplier Rude Health is targeting “porridge purists” with the launch of traditional Scottish oats.
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NewsElla's Kitchen reveals 'spouch' cereal range
Organic babyfood brand Ella’s Kitchen has launched its first range of breakfast cereals.
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News
Dorset Cereals launches new breakfast pots
Dorset Cereals has expanded into single-serve breakfast pots.
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NewsNutri-Grain enters breakfast biscuit arena
Kellogg’s is taking its Nutri-Grain brand into the growing breakfast biscuit market.
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Analysis & FeaturesOil set to stay pricey
Look at Britain’s fields and you’ll see our green and pleasant land is turning a cheerful shade of yellow.
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NewsWeetabix and Kit Kat flagged up
Weetabix and Kit Kat are getting new looks and identities to mark the Diamond Jubilee and Olympic celebrations.
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NewsKellogg's turns back time for Jubilee packs
Kellogg’s cereal packaging is turning the clock back 50 years to mark the Jubilee.
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Analysis & FeaturesRain piles pressure on crisp bread prices
Crisp bread makers are feeling the crunch from an acute shortage of rye…
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News
Sharpham launches patriotic bran flakes
The founder of the Mulberry fashion brand has launched three bran flake cereals made with British spelt.
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Comment & Opinion
A healthy way to start your day?
Cereals have for too long embodied wider problems that make it difficult to eat healthily: marketed as healthy…
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News
Dorset hopes to bowl over Oscar nominees
George Clooney and Meryl Streep could be tucking into a bowl of Dorset Cereals muesli on the morning after the Oscars ceremony.
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NewsPepsiCo gives Quaker brand a boost with topping pots launch
PepsiCo is hoping to ensure porridge remains the hottest thing in the cereal aisle by launching a major NPD and marketing push for its Quaker brand.
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NewsOat Burst launches a family sachet range
Porridge pot brand Oat Burst is targeting families for the first time with the launch of a range of porridge sachets.
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News
Kellogg’s cereals get vitamin D top-up to fight against rickets
Kellogg's is adding vitamin D to its kids' cereals to tackle an increase in the number of children suffering from rickets. The disease causes bones to weaken and can lead to deformities such as bowed legs. It had virtually disappeared by...
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Lads’ breakfast Fuel listed in Tesco after speedy development
A lads’ breakfast cereal that was developed in just six weeks is going on shelf in Tesco on Monday.
Granola brand Fuel, which is aimed at active young men, is rolling out to 459 Tesco stores in two varieties Fruit Loaded and 70% Cocoa… -
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Alpen adds ‘bits’ to porridge with its muesli-inspired range
Muesli and snack bar brand Alpen is expanding into the burgeoning porridge category. Alpen Porridge, which contains rolled oats, Alpen wheat flakes, raisins, nuts and fruit pieces, is pitched at adults and will be available in three…
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News
Weetabix woos kids with sci-fi adventure app
Weetabix has launched a new app to encourage kids to interact with their cereal packs at breakfast. Weetakid takes youngsters on a journey to another galaxy to help the Weetakid character rebuild his world.





