All Coca-Cola articles – Page 20
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News
Share a Coke helps No1 brand recover from Olympic misery
Britain’s Biggest Brand looks to World Cup to consolidate its gains after tricky start to 2014…
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Comment and Opinion
Why Coke is a backbone of the economy
George Osborne has reawakened concerns about the fundamental problems besetting the nation’s manufacturing sector…
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News
Coca-Cola Enterprises pours £52m into UK operations
CCE is to invest £52m in its UK operations Coca-Cola Enterprises is to invest £52m in its UK operations this year. The company said the latest investment – which takes CCE’s total spend in the UK to £227m since 2011 – underlined its “commitment to manufacturing excellence ...
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News
Schweppes targets young adult crowd with new mixers
Coca-Cola Enterprises has extended its Schweppes mixer portfolio as part of a revamp to attract younger adults…
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News
Coca-Cola to beef up marketing spend as global sales dip
Coca-Cola is responding to a dip in sales with a boost in media spend and a diversification into new areas – including a cold-beverage home dispenser.
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News
Indie fury as Coke 1.75l bottle format goes into supermarkets
Coca-Cola Enterprises’ decision to make 1.75-litre its standard large-format bottle across all channels has been blasted…
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News
CCE replaces two-litre Coke bottles with 1.75
Coca-Cola is axing its two-litre bottles of Coke as part of what it claims is its biggest range shake-up in 30 years…
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News
Horizon's shocking revelations about sugar and fat. Not!
Sugar v fat? A question I always answer by enjoying a Coca-Cola with my pizza, just to be on the safe side…
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News
Sugar-free Coke Zero urges shoppers to ‘Just Add Zero’
Coca-Cola Enterprises has announced a three-month push for its no-sugar Coke Zero.
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News
Aspartame poses no health risks, says EFSA
The artificial sweetener aspartame poses no health risks at currently approved consumption levels, according to a report by the European Union’s food safety watchdog released today.
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Comment and Opinion
Why Coke rethought its content marketing
The Content Marketing Association asked me what it took for us to rethink The Coca-Cola Company’s approach to content mark…
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News
Coca-Cola 250ml cans hit five million mark
CCE says it has sold almost five million 250ml Coca-Cola cans since it launched them in July…
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News
Monster Energy guns for gamers with Call of Duty promo
CCE has set its sights on Britain’s gamers by linking up with what is set to be the biggest video game launch of the year…
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News
Ocado delivers Coca-Cola named bottles with personal touch
Fans of Coca-Cola’s new personalised bottles can now order their chosen name from Ocado.com…
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News
Coke exercise ad banned for misleading consumers
Coca-Cola’s new anti-obesity push suffered an embarrassing blow today after the UK’s advertising watchdog ruled its new TV campaign was misleading to consumers about how difficult it was to burn off calories from a can of Coke.
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Comment and Opinion
Finding the real innovation gap
Coca-Cola’s launch of a new 250ml can to address the impulse slump and the needs of c-stores shows commercial insight…
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News
Coke tackles impulse slump with 250ml can
Coca-Cola is being rolled out in a new slimline 250ml can as CCE attempts to stem a decline in impulse purchases of soft drinks.
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Analysis and Features
Cheap cola multipacks add to pressure on impulse players
Shoppers have been able to make big savings on cola multipacks in supermarkets in the past year…
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News
Coca-Cola adds another 100 names to personalised bottles
Coca-Cola is launching the next stage of the Share a Coke campaign it kicked off with the rollout of Coke bottles carrying individual names.
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News
Tesco and Coca-Cola launch campaign for at-home recycling
Coca-Cola Enterprises and Tesco are launching a major campaign to boost household recycling.