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Shoppers and staff are key for in-store retail tech success
By Toby Pickard2025-10-23T07:57:00
For retailers to fully capitalise on investments and ensure long-term success, they must prioritise onboarding shoppers and store associates, says Toby Pickard, retail futures senior partner at IGD
This year has seen remarkable strides by retailers in adopting in-store technology to enhance experience, boost operational efficiencies, and protect profit margins amid ongoing economic challenges.
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