All Shopper trends articles
-
Comment & OpinionWhen salt becomes a statement worth paying for
Basic categories like salt and butter are being bought as identity signals, not staples, but most packaging is still briefed for the shelf, not what it says about the shopper, says Sarah Knox, senior strategist at Lewis Moberly
-
Comment & OpinionIs tea about to have its RTD moment?
RTD tea looks set to overtake bagged tea formats in the next five years, but brands will need to work hard to win over Gen Z, says Heng Hong Tan, associate principal at Mintel Food & Drink
-
NewsGLP-1 drugs have little impact on family meal choices
Parents taking GLP-1 weight-loss drugs such as Mounjaro or Wegovy are adapting their own eating habits rather than overhauling what their families eat, according to new Mumsnet research
-
Category ReportSocial media trends take pasta and sauces global
How are suppliers and retailers responding to pasta lovers’ changing needs? Which viral recipes are inspiring NPD? And how are cost pressures impacting the category?
-
WhitepapersIs your food safe for clean-eating consumers?
Learn how to capture the new wave of clean-eating consumers with natural food solutions.
-
WhitepapersHow shoppers will be eating, spending and buying in 2027
Get the facts behind the fmcg hype as real-life shoppers reveal which food trends really shape their shop.
-
NewsWeight-loss drugs to fuel rise of smaller plates in 2027, says Bidfood
The foodservice wholesaler has predicted ‘Mini & Mighty’ dishes will drive growth for operators, such as right-sized bowls, sliders, snack pots, mini desserts and grazing plates
-
NewsAsda pilots new ‘Rewards Plus’ feature in latest loyalty expansion
Scottish shoppers will be able to unlock additional spending cash pots and fuel savings throughout October under the latest loylaty pilot
-
NewsWaitrose changes ‘Good Health’ label criteria to focus on nutrition and transparency
Alongside a new ‘Good Health’ logo, the retailer said it was shifting from traditional low-calorie and low-fat metrics to include better ingredient and nutrition criteria and transparency
-
NewsBritish food: 83% value provenance but only 34% seek it out
Eight in 10 shoppers say Britishness matters when buying food and drink, yet fewer than half actively look for British-labelled products, new research reveals
-
Guide ToThe Grocer Guide To Snacking
Healthier options, functional ingredients and the influence of dietary medications continue to colour consumers’ attitudes towards snacking. However, shoppers continue to turn to the traditional favourites and choose flavour above any other consideration.
-
Partner FeaturesHow an SME can accelerate ecommerce performance and growth
Discover how invaluable insight from an online retailer has enabled SMEs to successful e-commerce growth.
-
NewsHardys to get major rebrand as owner Vinarchy eyes £1.4bn opportunity in UK wine
Three of Hardys’ biggest ranges have been reworked, with new-look Stamp and VR joined by a reworked Crest
-
NewsConsumer optimism inches higher despite gloomy forecasts
Consumer sentiment inched up for the third month in a row in September, continuing its recovery from April’s low of –25 and reaching the highest point in two years
-
Category ReportHow social media is shaking up the petcare category
Petfluencers’ rise coincides with a proliferation of misleading health claims on social media. Big brands are having to fight to remain relevant as DTC challengers win share
-
NewsConsumer confidence ‘stumbles’ in September as autumn budget looms
The worsening Middle East crisis caused consumer confidence to dip in September, according to the latest BRC-Opinium sentiment survey.
-
Comment & OpinionFoodTok or FadTok? How brands can spot genuine TikTok trends
TikTok is an invaluable window into emerging consumer tastes, but its algorithm rewards novelty, surprise and shareability rather than long-term relevance, says Jonny Forsyth, principal strategist at Mintel Food & Drink
-
Comment & OpinionDoes your brand pass the DADA test?
Prime aced the desirability test, but its £63m reversal shows why no brand can afford to neglect the other three, says former global CMO François Bazini
-
Analysis & FeaturesThe weight-loss boom reshaping the dairy sector
For GLP-1 users with smaller appetites, every calorie counts – and dairy is caught in the crossroads of functionality and indulgence
-
Analysis & FeaturesHow dairy brands are winning on social media
Social media continues to evolve, making true engagement tricky. Dairy brands are using canny partnerships and authentic content to stand out