All Shopper trends articles
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NewsLyle’s launches golden syrup ice cream into Iceland
The ice creams are made with British milk and double cream and Lyle’s Golden Syrup
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Comment & OpinionCleaning as content: why homecare is the new self-care
The shift from cleaning as functional to emotional, sensorial and personal is opening up a new growth space for homecare, says Andrew Wardlaw, chief ideas officer at MMR Research
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Analysis & FeaturesAre supermarkets doing enough to tackle household food waste?
Food waste in retail makes up just 2% of the total – but retailers have a key part to play in helping consumers cut it out too and progress has slowed. Why?
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NewsAlcohol-free beer added to UK inflation basket
Several investigations have found the price of booze-free beer is rising faster than that of its alcoholic counterpart
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Category ReportRaising the bar: trends in snack bars 2026
Snack bars are pushing boundaries in ingredients and capitalising on demand for functionality. Who’s at the top of the pile?
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WhitepapersThe markets, categories and trends driving fmcg growth to 2029
Global fast-moving consumer goods sales are rising. So is private label. New data from Euromonitor sets out what that means for brands.
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NewsWeight-loss drug users cut grocery and takeaway spending
Consumers using weight-loss drugs reported notable changes in their diets, scaling back on high-calorie convenience food and alcohol in favour of healthier options
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Guide ToThe Grocer Guide To Petcare
The UK petcare category has returned to growth in 2025 with a 1% increase, driven by premiumisation as shoppers prioritise quality nutrition and natural ingredients despite economic pressures.
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Comment & OpinionMenopause is not a moment. It is a forever market
Menopause is often framed solely as a medical issue, when in reality it’s a life transition that half the population will experience, says Heather Jackson is CEO and co-founder of GenM
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Analysis & Features10 charts that explain UK attitudes to food provenance
It’s official: food origin is a growing concern for shoppers…
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NewsLittle Moons TikTok fans face off to decide next mochi flavour
The winning Little Moons variant will launch via Gopuff in April
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NewsBirds Eye teams up with Sauce Shop for chicken wings launch
Packs feature a sachet of sauce for ‘at-home customisation’
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Promotional FeaturesDiscover the most trusted food and drink brands in grocery retail
UK shoppers are willing pay more for brands they trust. Now, new consumer research shows the grocery names that can benefit from trust as a competitive advantage.
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Analysis & Features£1,400 a year on takeaways? How at-risk people make food choices
Bags of Taste founder Alicia Weston on why the country’s most at-risk people make the food choices they do
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Guide ToThe Grocer Guide To Cheese
Given its protein-rich content, cheese has a major opportunity to tap the current health & wellness trend. But can it shake off its image as a guilty indulgence?
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Comment & OpinionEvery retailer should care about protein diversification
Protein diversification is not a niche sustainability metric; it is quickly becoming a core indicator of retail climate credibility and strategic leadership, says Joanna Trewern, director of partnerships at ProVeg International
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Comment & OpinionIs UHT finally shrugging off its ‘poor man’s milk’ image?
UK consumers are waking up to the host of benefits UHT offers and realising it doesn’t have to mean a compromise on taste, says Niko Vuorenmaa, CEO at Oddlygood Group
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Category ReportViva gelato! Trends in ice cream 2026
As gelato booms, retailers’ authentic Italian versions are giving brands a run for their money
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Category ReportWater, water everywhere: trends in bottled water 2026
Health-conscious Brits are buying more bottled water than ever. So, what are brands doing to reduce the resulting plastic waste?
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Comment & OpinionVeganuary used to feel unstoppable. What happened?
Veganuary is quieter because the category has matured, says Toni Ehrnreich of Bol Foods. Plant-based is now part of everyday life