All Shopper trends articles
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Category ReportWho are the challengers shaking up soft drinks?
The grip that ‘big pop’ has on soft drinks is slipping. Young shoppers in particular are growing indifferent despite big pop’s best efforts
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Category Report‘Talk to us about craft drinks, not just soft drinks’
Drinking culture has been turned upside down in recent years, with cash previously spent on booze now flowing into soft drinks
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Category ReportOne in four Brits now want functional drinks
Functional health benefits have shot up the wish list for soft drink shoppers in recent years
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Category ReportDo soft drinks’ functional health claims stack up?
Soft drinks suppliers would no doubt have been paying close attention when nutrition brand Zoe was reprimanded by the ASA
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Category ReportRetailers reset soft drinks aisles
Soft drinks fixtures are undergoing something of a reset as retailers adapt to the huge changes that are transforming the category
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Category ReportBrands bank on rising thirst for natural hydration
Before anyone had ever heard of brain-boosting nootropics, gut-friendly sodas or drinks that give you wings, people drank to satisfy one key health need: to stay hydrated
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Guide ToThe Grocer Guide To Free From & Plant Based
Both the plant-based and free-from categories are increasingly innovating in a way that mirrors traditional consumption cues, with flavour and convenience to the fore, attracting greater interest from a wider audience.
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Category ReportAre bagged snacks brands digging deep enough on health?
Brands are reformulating to boost health credentials – and dodge the crackdown on HFSS products
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Category ReportDo people know (or care) about the HFSS crackdown?
Ask the average shopper about HFSS and you’re likely to get a blank look
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Category ReportGoing Japanese: brands bill Asian flavours as the next big thing in crisps
Alongside the growth in premium sharing and new takes on classics, another big thing in snacking is global flavours
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Category ReportWhy popcorn brands are betting big on big night in occasions
Popcorn is a tiny part of the bagged snacks market, accounting for a little over 2% by volume
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Promotional FeaturesThe beautiful game: how to win at sports partnerships 2.0
With the FIFA World Cup, Commonwealth Games and Wimbledon all landing this summer, the opportunity to capitalise on major sporting moments is huge. Discover how the smartest brands are building 360-degree partnerships – and what retailers can do to make the most of them in-store.
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NewsFood & Drink Shows 2026: Spicy sauce trend persists
Several spicy condiment brands pitched at the Dragons’ Pantry compeition at the Food & Drink Shows 2026
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Category ReportBranded tomato lines outperform own label following BBC investigation
Canned and puréed tomatoes were mired in controversy in late 2024
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Category ReportAesthetic tins and culinary cues: canned food gets a glow-up
Rio Mare’s Tuna Fillets hit shelves last month, offering a reprieve from the bland, functional seafood cans UK shoppers have grown used to
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Category ReportValue versus health in canned
Canned’s role as a long-lasting, value-for-money addition to consumer cupboards is as important as it ever was
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Category ReportWhat’s stirring in yoghurts & potted desserts? Trends report 2026
Shoppers hoping to pick up a pot of natural or Greek yoghurt in February might have been disappointed as a viral craze drove out-of-stocks
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Category ReportViral yoghurt recipes: frozen bark and flatbread
Japanese cheesecake is just one example of how TikTok trends are driving sales of yoghurt
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NewsTrueStart adds Espresso Coffee Concentrate to tap ‘booming’ iced coffee demand
The carton contains enough concentrate to make 20 espresso coffees
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NewsFood and drink spending falls in real terms across UK
The Share of Stomach Index is a new quarterly report from The Grocer based on Spendmapper analysis of card transactions from 180,000 consumers