All Shopper trends articles
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Comment & Opinion
Is UPF opposition just plant-based scaremongering?
Ultra-processed food is a real concern but the answer isn’t to vilify innovation, says Alex Robinson, Hubbub CEO
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News
Tootoomoo debuts pan-Asian food-to-go range in Sainsbury’s
All products are included in Sainsbury’s’ premium £5 meal deal
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News
Dash distances itself from growing functional soft drinks trend
Functional beverages grew sales by over 30% in 2024, according to Mintel and Kantar
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Comment & Opinion
Pistachio problems and Toblerone troubles: why UK chocolate has become an expensive treat
The Dubai-style chocolate trend has triggered pistachio shortages, while cocoa shortfalls suggest prices might be higher long term
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Category Report
How snacks are going viral
As HFSS brands face an advertising crackdown, some are trying to emulate TikTok sensation Takis. So, what does it take to go viral?
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News
M&S and Iceland add Dubai-style chocolate bars amid viral trend
M&S has added a Pistachio version of its chunky tablet, The Big Daddy
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Comment & Opinion
Secrets of Supermarket Buyers: Denise van Outen examines Waitrose’s ‘sexy’ products
The programme acts an as excellent advert for Waitrose, but lets us down on the ‘secrets’ front
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News
Ritter’s Pistachio bar ‘flying off the shelves’ amid Dubai chocolate craze
The limited-edition tablet has become Ritter’s fastest-selling SKU in the UK
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News
Luxury chocolate Easter eggs driving increased seasonal spend for Brits
GlobalData found that shoppers planned to spend an average of £124.75 this Easter
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Profiles
My food & drink job: Elahe Tolooei, NPD and marketing assistant, Cambozola
‘One of the biggest misconceptions about working in the food industry is that we get to sit around eating delicious food all day’
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Category Report
Bye-bye, beard? Trends in male grooming 2025
As razor blades’ volume decline slows, the UK might be nearing ‘peak beard’. Brands are now aiming to ‘optimise’ men’s routines
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Analysis & Features
Dubai chocolate: how it started, and how retailers and brands have fanned the flames
Demand is so high that Waitrose and Lidl have imposed a two-bar limit on transactions to manage stock levels
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News
Pernod Ricard backs mezcal to make supermarket debut
Unlike tequila, mezcal can be made with many different varieties of agave
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News
Altos launches ready-to-serve Strawberry Margarita in time for summer
The NPD follows the introduction of Altos Lime Margarita in February 2024
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Comment & Opinion
Culture first: why Dubai chocolate is winning on social media
The Dubai chocolate trend has a culture-first momentum that modern brands should harness, says Christina Miller, chief social officer at VML EMEA
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Range Preview
All the new Dubai Chocolate launches in UK grocery 2025
With Lindt Aldi and Lidl now in on the Dubai Chocolate train, can the latest trend make permanent shelf space in British supermarkets?
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News
Aldi claims supermarket ‘first’ with Dubai-style chocolate ice cream
The ice cream combines ‘decadent’ chocolate with ‘sweet, nutty’ pistachio and wafer
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News
Ed Sheeran launches ‘hottest sauce yet’ through Tingly Ted’s brand
The NPD was ‘not for the faint-hearted’, Tingly Ted’s warned
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News
Lucky Saint adds 0.5% abv Lemon Lager to line-up ahead of summer
The NPD combines the brand’s original Superior Unfiltered Lager with ‘a squeeze of lemon juice’
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News
Maggi expands Air Fryer range with Crispy Coatings for chicken
The seasoning mixes gave meals a ‘delicious crunch’, said Maggi