Tesco is feeding Clubcard data to AI. Are shoppers on board?

tesco-clubcard-shopper-checkout

Source: Tesco

We need more standardisation in how data is collected and used, says James Poulter, head of AI and innovation at House 337

Already have an account? Sign in here

Want access to this article?

Register for LIMITED access

REGISTER FOR FREE

Get PREMIUM access for £1 a week

SUBSCRIBE NOW