Nisa will host its first virtual trade show in history this October.
The Nisa Expo 2020 is set to include all the usual features of its traditional event in Stoneleigh, Warwickshire, with some additional interactivity only available through a virtual platform.
It will offer opportunities such as one-to-one supplier meetings, virtual store tours, special deals, category insights and interaction with Nisa colleagues, partners and suppliers.
The show has been at the core of the business for more than two decades and the decision to host it virtually was driven by a desire to support partners and suppliers affected by the pandemic in a safe environment.
“The events of 2020 have meant that the independent retail environment has been extremely challenging but the sector has really stepped up and through working closely with our supplier base we have been able to differentiate ourselves from the competition and gain market share,” said Nisa CEO Ken Towle.
“We felt that now more than ever it was important to work together with our suppliers, partners and Nisa head office teams to really showcase Nisa and the full range of Co-op own label products.
“We are really proud to create the first ever Nisa Virtual Expo that will include all the usual features of Stoneleigh along with some new elements that are only possible through a virtual platform.”
Registration for the Expo will open in the coming weeks, at which point further details will be revealed about what partners and suppliers can expect from the event.