All Florette articles
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NewsFlorette launches Gourmet Slaw range
Three new products feature flavours from around the world with south and east Asian-inspired dressings
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Profiles and QandAsMy food & drink job: Katherine Bermingham, senior NPD technologist, Florette
”I often hear people say ‘isn’t it just leaves in a bag?’ but there’s a whole lot more to a bag of Florette salad than that”
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NewsFlorette and Higgidy announce partnership to give shoppers better value
The partnership will include recipe inspiration and promotions to support consumers
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NewsLidl becomes latest retailer to ration fresh produce amid shortages
It follows similar moves by Tesco, Aldi, Asda and Morrisons, which issued buying restrictions on some lines last week in light of empty shelves
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NewsFlorette owner Agrial reports increased operating losses due to transport and labour issues
The company had a loss of £8.5m from £6.3m and an underlying operating loss of £5.8m for the year ended 31 December 2021
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VideoCategory briefing: what’s hot in prepared salads?
Kate Hofman, founder and brand director of Grow Up Farms, talks us through the challenges and opportunities facing the prepared salads market. Check out Kate’s deep dive below
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Events and AwardsThe Grocer’s New Product Awards 2022: Fresh Fruit & Veg
Great flavour and a delicious appearance, all packaged in a format that ‘genuinely attempted to find a point of innovation and differentiation’ in the category
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Comment and OpinionThe fresh aisle needs fresh thinking: how to transform the way we sell fruit
The humble strawberry has huge potential for tapping into trends and telling a fresh story to consumers, says Nick Allen, CEO of Berry Gardens
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NewsFlorette appoints horticulture expert to showcase brand credentials
The collaboration will see Michael Perry, also known as Mr Plant Geek, produce exclusive content for the brand alongside sponsorship of The Plant Based Podcast
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NewsMinions to appear on salad bags as part of Florette-Universal tie-up
The promotion will offer the chance to collect one of 20,000 Minions plush toys
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NewsThe Grocer’s New Product Awards 2021: Fresh Food
We loved the mix of colours and the sweet beetroot pieces balanced out the bitterness of the leaves
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Category ReportCouch potatoes: fresh produce category report 2021
Fruit & veg sales are up by more than £1bn, with spuds the fastest grower by volume. What does that say about Brits’ eating habits?
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Category ReportGoing nuclear: barbecue category report 2021
If all goes to plan, barbecue season could explode this summer. How is the industry bracing itself to build on last year’s success?
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NewsFlorette aims to jazz up salad aisles with ‘vibrant’ salad mix and £1m marketing push
The NPD and marketing campaign are both set to launch in April ahead of salad’s key summertime sales period
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NewsSpanish storm pushes up wholesale salad and veg prices
The price rises were the result of ’supply shortages and logistical bottlenecks’ in Spain, said Mintec
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NewsFlorette owner Agrial improves profitability despite sales dip
The company cut back on its losses thanks to ‘improved cost control’, accoring to its latest financial results
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NewsMults urged to capitalise on salad health halo this Christmas
Florette is expecting bumper seasonal sales over the past few years to grow further in light of pandemic shopping habits
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Grocer 33Tesco Lewes is runaway Grocer 33 winner with huge score of 92
Queues outside stores were considerably shorter than recent weeks on this Sunday lunchtime shop
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NewsCoronavirus measures could hike price of salad, warns Florette
The brand is facing increased transportation costs from the Continent due to the coronavirus crisis
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NewsFlorette unveils resealable salad bag and ‘money back’ freshness guarantee
The brand said the new format would help limit the number of shopping trips during the coronavirus pandemic