All Frozen articles
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News
Tesco unveils 270 new and improved frozen products in major relaunch
The move includes many own brand relaunches and a raft of deals with brands
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News
Pack’d moves into ingredients with four-strong range
The new range comprises Organic Chopped Onion, Organic Chopped Garlic, Organic Chopped Ginger, and Organic Soffritto Base, made with carrots, celery and onion
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News
Asian ready meal brand Kitchen Joy adds starters and sides
The likes of ‘air fryer-friendly’ Krapow Chicken and Thai Green Curry Gyoza have joined the range
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News
Young’s looks to reel in shoppers with supersized Chip Shop frozen pollock
The NPD builds on the success of Young’s Jumbo Cod Special – launched in September 2024 – which has delivered £1.4m-worth of retail sales in less than 12 months
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Guide To
The Grocer Guide To Frozen
From snacks to globally inspired meals and healthy options, the frozen category is rife with innovation and excitement, as suppliers show there is no need for compromise when choosing frozen over fresh.
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News
Birds Eye expands Chicken Shop range with global flavours
The range will now include Spicy Korean Tenders, Texas BBQ Chicken Fries, Nacho Jalapeno Chicken Fries, Sweet Chilli Tenders and Crispy Seasoned Fries
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News
Birds Eye adds two prawn dishes to its world cuisine frozen fish range
Battered Lemon & Parsley Prawns (220g) and Classic Breaded Prawns (250g) will roll out in Tesco on 8 September, priced at £4
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Profiles
My food & drink job: Lizzie Douse, account manager, Birds Eye
‘If sales start to fall behind, it’s my job to bring forward solutions as to how we’ll plug the gap’
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News
Goodfella’s adds New York-style pizzas with ‘tastiest recipe yet’
‘Our team has worked hard to deliver just the right amount of cheesiness,’ said Goodfella’s
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News
The Tofoo Co returns to freezers with new range launch
The range was made up of products designed to meet rising demand for convenient, high-protein, plant-based options in the freezer aisle, the meat-free brand said
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News
Birds Eye launches gluten-free Crispy Wedges
Debuting in Iceland on 25 August and Tesco on 15 September, the NPD is geared towards young families
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News
Plant-based rivals Grubby and Plants compete to revive Allplants
Allplants had amassed a loyal following when it dramatically collapsed in November last year
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News
Poundland names the date it will stop selling online and close its loyalty app
The digital retreat is part of a restructuring process under new owner Gordon Brothers, the investment firm that bought Poundland from Pepco Group in June
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News
Itsu adds soup dumplings and ‘restaurant-style’ bao sliders
The innovations build on the ‘viral success’ of Itsu’s chicken dumplings, which launched in October
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News
Stocked readies retail expansion as it secures seven-figure sum in seed funding round
Backers in the £1.3m seed round include consumer-focused investment firm Active Partners, serial fmcg investor Giles Brook, Olympic triathlon champion Alistair Brownlee and former England rugby player Will Greenwood
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Interviews
How Joanna Allen got freefalling Little Moons back in control
After a tumultuous year, Joanna Allen is rebuilding Little Moons one ‘quick win’ at a time
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News
Doughlicious secures $5m to continue US expansion
The round was led by Rich Products Ventures, the venture capital fund of family-owned US food group Rich Products, and private investor collective The Angel Group, along with backing from existing investors
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News
Dr Oetker unveils Neapolitan-style frozen pizza range, Suprema
The pizzas are made with a triple-fermented dough and baked at over 400°C on hot stone
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News
Magnum Ice Cream Company appoints CEO ahead of Unilever demerger
An industry veteran, the newly appointed boss joined Unilever Ice Cream in 1988
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News
Heron Foods sheds 250 shopworkers and warehouse staff while opening new stores
The average monthly number of sales and distribution employees at the frozen food chain fell by 256 to 5,391 in the 52 weeks to 29 March 2025, according to accounts at Companies House