Latest NPD – Page 5
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News
Quaker Oats adds Simply fruity non-HFSS instant porridge duo
The NPD tapped the demand for ‘permissible enjoyment’, which was a ‘key motivation’ within consumers’ breakfast buying behaviour, said the brand
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News
Eat Natural adds non-HFSS Raw snack bars to its line-up
Billed as ‘an appetising medley of fruit and nuts’, the bars catered to the growing demand for ‘new and exciting’ snacks, said the brand
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News
Twiglets reformulated to become HFSS compliant
The change means the snacks will now be able to be promoted when the new rules kick in
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News
Berry Gardens launches new snack pots berries with new brand The Berry Collective
The berry pots are the newest addition to the supplier’s brand The Berry Collective, which previously focused only on wholesale
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Comment and Opinion
Can Mars persuade shoppers to pay more for ‘healthy confectionery’?
The confectionery giant is resisting HFSS tinkering by launching an alternative range mostly made of date paste and nuts
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News
Mars launches new Bounty, Snickers, Mars and Galaxy bars to dodge HFSS crackdown
It’s the first major confectionery business to launch HFSS-compliant products ahead of the new junk food rules
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News
Nature’s Heart launches non-HFSS Crunch snacking range
Sea Salt & Pepper Crunch, Chilli & Lemon Crunch, and Smoky BBQ Crunch flavours have rolled out
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News
Mr Kipling launches Deliciously Good non-HFSS cakes range
The cakes are the result of three years’ development and owner Premier Foods’ first full range of non-HFSS branded cakes
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News
Hartley’s adds Jelly Sours trio to appeal to ‘grown-up kids’
The brand “wanted to create a range that enables the brand to appeal to a wider audience”
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Analysis and Features
10 new food launches prompted by HFSS restrictions
Brands with HFSS products must either innovate or reformulate to get around incoming restrictions. Here are some examples of how they’ve done it
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News
Weetabix adds Lyle’s Golden Syrup sweetened breakfast biscuits
The NPD – which is HFSS-compliant – would tap into the ongoing demand for tasty yet nutritious cereals, said Weetabix
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News
Goodfella’s unveils trio of non-HFSS pizzas
More than half of Goodfella’s pre-existing range is already non-HFSS
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News
Kellogg’s slashes Special K salt content by nearly a fifth
The cereal giant has cut salt across its seven-strong range by 19.8% on average, ahead of HFSS clampdown
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Analysis and Features
Will HFSS laws shut down unhealthy innovation for good?
With advertising restrictions imminent, it’s becoming more difficult to interest buyers in HFSS products. How are brands responding?
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News
Tayto reformulates brands and launches new non-HFSS snacks ahead of clampdowns
The Northern Irish crisps manufacturer will add a duo of non-HFSS Golden Wonder SKUs and reformulate its Spicy Bikers and Tangy Toms snacks
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News
Mini Cheddars launches non-HFSS Nibblies snacks
The NPD is touted as a “reinvention” of the well-known snack
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News
McVitie’s launches non-HFSS version of Rich Tea biscuits
The NPD contained 30% less sugar while retaining the ‘crisp, golden and richly flavoured biscuit that shoppers know and love’ said McVitie’s
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News
Crediton Dairy launches new American diner-inspired milkshake range
The new range is designed to be reminiscent of traditional American diner shakes and will be available in three flavours
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News
Chris Tyas and TikTok to speak at The Grocer’s HFSS conference
TikTok, Unilever, NielsenIQ, Kantar Worldpanel and HIM among latest companies speaking at The Grocer’s HFSS clampdown conference
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News
The Collective expands Suckies kids’ yoghurts with new no-added sugar range
The new range contains less than 6g of sugar per 100g pack