All articles by Mark Dishman – Page 25
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Comment & OpinionHovis back on the bike as kids flee CGI nightmare
Hovis, a boy on a bike… you know what to expect. Except the bread lackey of the 1973 ad has been replaced
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Comment & OpinionJohnnie Walker's eclectic ambassadors jump on the joy wagon
Think of ‘joy’ in fmcg ads and you’ll probably think of Cadbury. But Johnnie Walker is looking to change things
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Comment & OpinionMcCoy's on song as everybloke serenades a store
Adland is fond of ironic appreciations of cheesy classics…
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Comment & OpinionThatchers plays quality card in eccentric, slow-motion success
Thatchers has recently sought to play up its rural history with a part-animated, slightly cheap-looking TV spot.
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Comment & OpinionCan Guinness' crafty beer win over the hipsters?
If ever something was going to test the hipster-driven craft beer revival then this is it…
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Comment & OpinionLidl proclaims triumph over Heinz in tomato-based twosome
Precisely what Heinz has done to irk Lidl we’ll never know, but each of the discounter’s new ads…
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Comment & OpinionYorkshire Tea's cult of workers is wonderfully weird
Another day on the Yorkshire Tea production line, and a (presumably new) member of staff lobs a bit of paper at the bin
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Comment & OpinionFoster's Brad and Dan reach the end of the road - a good call
“Well, this is it mate.” And so, two more ad characters we’re for some reason supposed to care about are gone…
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Comment & OpinionSylvester Stallone is a knockout for Warburtons
How will Hollywood star Sylvester Stallone shape up in a Warburtons ad?
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Comment & Opinion
Doritos dork gets a taste for heroism... from Bonnie Tyler
Need a hero? It’s hard to resist Bonnie Tyler’s 1980s hit, so Doritos has replaced its flagging mariachi band
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Comment & OpinionKleenex kissers screened off in strange scenes
Depending on how dirty your mind is, a ‘Kleenex kiss’ sounds at best mildly unhygienic…
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Promotional FeaturesJacob’s Creek blokes preposterously play up Aussie influence
Pernod Ricard is desperately attempting to put value back into Aussie wine with this ad for Jacob’s Creek…
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Comment & OpinionStarburst finds an intense new way to shout about flavour
Brands go to great lengths to ‘visualise’ flavours, from M&S’s oozy close-ups to that Boursin ad where…
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Comment & OpinionThe Co-op remembers Christmas with a funny, fresh ad
The Co-op is a little late to the party with its Christmas ad, but it has cleverly made a virtue of it…
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Comment & OpinionGirls' night out reminds us to get the Baileys in
The glad rags are on, the friends are assembled and the taxis are hailed…
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Comment & OpinionHunger's back as Danio 'Grumbler' pitches yoghurt at blokes
Thought Shreddies had locked up Hunger? Alas, that was only ‘till lunch’…
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Comment & OpinionMascot Fred gets saucy – and scary – in new Homepride ad
Pale-faced Fred is apparently some sort of giant Lego undertaker
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Comment & OpinionCamp, clean 'unstinkable' fun with Amy Sedaris and Lenor
Actress Amy Sedaris is fairly well known in the US, but bemused Brits might be hard-pressed to recognise her…
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Comment & OpinionNicole Scherzinger smashes it for Müller
Nicole Scherzinger is a dream come true for Müller – gorgeous, world famous and adored by a wide demographic…
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Comment & OpinionBN's odd owls join McVitie's 'Sweeet' line-up
McVitie’s continues its ‘Sweeet’ push with a new ad for its BN biscuits…