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Shoppers switch to own label and buy less to save money: NIQ
By Ed Devlin2026-03-04T07:42:00
Total till sales at UK supermarkets increased 3.3% in the four weeks to 21 February, but volumes declined by 0.8% – a bigger fall than January’s 0.6%
Shoppers sought out private label and dine-in deals during February as budgets remained under pressure, according to NIQ data out this morning.
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