All Non-food articles – Page 2
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News
Asda to trial standalone George stores, set to replace Asda Living
Asda is trialling a standalone George store concept which is set to replace its Asda Living format, currently trading in 30 areas across the UK
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News
Wilkinson Sword Intuition launches women’s shaving push
‘Any Hair, Anywhere’ from Wilkinson Sword will run across broadcaster VOD, YouTube and social
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News
Reckitt reports ‘solid start’ as like-for-likes grow 1.1%
Group like-for-like revenues grew 1.1% in the first quarter of 2025, while combined global sales of core brands rose 3.1%
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News
Astonish rolls out 13-strong range of household cleaning products
Astonish’s new range includes cleaners, stain removers, toilet gel, disinfectant and carpet freshener
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Comment & Opinion
B&M can’t keep relying on new stores for sales growth
That challenge is not looking any easier after today’s update highlighted fmcg as the area of weakness
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News
Surf launches laundry liquid trio designed for short wash cycles
The fragrance-focused Magnifi-Scent Wash is available in Floral Fusion, Sunshine Blossom and Aqua Bliss
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Category Report
Bizarre beauty trends: what will stick next?
Everything from honey to cucumber is being touted on TikTok as the next big hair and skincare trends. How can brands keep up?
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News
The Black Farmer to open more farm shops in London and beyond
The business is set to open outlets in Bermondsey and Wood Wharf in coming months
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Category Report
Bye-bye, beard? Trends in male grooming 2025
As razor blades’ volume decline slows, the UK might be nearing ‘peak beard’. Brands are now aiming to ‘optimise’ men’s routines
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News
Waken signs up Rylan Clark as creative director and ambassador
Clark will be actively involved across Waken – from NPD and marketing to retail strategy and creative direction
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News
OceanSaver censured by ASA over environmental claims
The watchdog investigated four matters raised by Ecover and its parent company, People Against Dirty Holdings
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News
Morrisons non-food trading director exits after four months
It’s understood the exec, who on arrival was billed as one of the most experienced retail executives in Europe, had originally agreed to serve a 12-month contract
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News
Lynx unveils new look for Africa deodorant after ‘discontinued’ stunt
On Friday, Lynx posted an Instagram image captioned “Rest in Africa”
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News
Persil boosts Wonder Wash range with two more detergents
Available from next month, the launches will supported by a multimillion-pound investment
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News
Sure Whole Body Deo goes beyond armpits in light-hearted TV ad
It features characters applying Sure deodorant to various parts of their bodies
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News
Suncare challenger Altruist makes Tesco debut with eight SKUs
Altruist’s mission is to ‘reduce the incidence of skin cancer through the increased use of quality sunscreen’
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News
Colgate partners with government for kids’ toothbrushing scheme
The personal care giant plans to donate more than 23 million toothbrushes and toothpastes
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News
Lily’s Kitchen rolls out four-strong supplements range for dogs
The lineup comprises three variants of capsule and a salmon oil
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News
Piri launches its ‘strongest ever’ hay fever tablets
Active ingredient fexofenadine hydrochloride was previously available only behind pharmacy counters.
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News
Wilkinson Sword unveils trio of pre and post-shave products
The products are feature skin-friendly ingredients such as pro vitamin B5, vitamin E and argan oil