All Non-food articles
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Analysis & Features
First look: behind the scenes at Asda’s new standalone George store
Ahead of its grand opening tomorrow, The Grocer takes a look inside Asda’s first standalone George store, based at Crown Point Retail Park in Leeds
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News
Haleon earns GenM menopause certification for Centrum and Voltarol lines
A selection of Centrum and Voltarol products have been given the menopause awareness company’s MTick
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News
Bulldog Skincare boosts suncare offer with SPF 50 moisturiser
The brand’s new Anytime Daily UV Moisturiser SPF 50 offers ‘high-performance sun protection’
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News
Tesco launches F&F clothing online for first time since 2018
It is the first time since 2018, when it closed Tesco Direct, that customers will be able to buy online through Tesco’s website
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News
Persil and Comfort unveil Pure Heaven Scent laundry lines for sensitive skin
The launch will be supported by a campaign starring influencer Molly-Mae Hague
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News
Asda to trial standalone George stores, set to replace Asda Living
Asda is trialling a standalone George store concept which is set to replace its Asda Living format, currently trading in 30 areas across the UK
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News
Wilkinson Sword Intuition launches women’s shaving push
‘Any Hair, Anywhere’ from Wilkinson Sword will run across broadcaster VOD, YouTube and social
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News
Reckitt reports ‘solid start’ as like-for-likes grow 1.1%
Group like-for-like revenues grew 1.1% in the first quarter of 2025, while combined global sales of core brands rose 3.1%
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News
Astonish rolls out 13-strong range of household cleaning products
Astonish’s new range includes cleaners, stain removers, toilet gel, disinfectant and carpet freshener
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Comment & Opinion
B&M can’t keep relying on new stores for sales growth
That challenge is not looking any easier after today’s update highlighted fmcg as the area of weakness
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News
Surf launches laundry liquid trio designed for short wash cycles
The fragrance-focused Magnifi-Scent Wash is available in Floral Fusion, Sunshine Blossom and Aqua Bliss
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Category Report
Bizarre beauty trends: what will stick next?
Everything from honey to cucumber is being touted on TikTok as the next big hair and skincare trends. How can brands keep up?
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News
The Black Farmer to open more farm shops in London and beyond
The business is set to open outlets in Bermondsey and Wood Wharf in coming months
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Category Report
Bye-bye, beard? Trends in male grooming 2025
As razor blades’ volume decline slows, the UK might be nearing ‘peak beard’. Brands are now aiming to ‘optimise’ men’s routines
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News
Waken signs up Rylan Clark as creative director and ambassador
Clark will be actively involved across Waken – from NPD and marketing to retail strategy and creative direction
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News
OceanSaver censured by ASA over environmental claims
The watchdog investigated four matters raised by Ecover and its parent company, People Against Dirty Holdings
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News
Morrisons non-food trading director exits after four months
It’s understood the exec, who on arrival was billed as one of the most experienced retail executives in Europe, had originally agreed to serve a 12-month contract
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News
Lynx unveils new look for Africa deodorant after ‘discontinued’ stunt
On Friday, Lynx posted an Instagram image captioned “Rest in Africa”
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News
Persil boosts Wonder Wash range with two more detergents
Available from next month, the launches will supported by a multimillion-pound investment
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News
Sure Whole Body Deo goes beyond armpits in light-hearted TV ad
It features characters applying Sure deodorant to various parts of their bodies