Desperate Housewives star Marcia Cross is revisiting her role as potato ambassador with a new TV campaign for Albert Bartlett Rooster Potatoes.
The spots, which will run from 4 October until Christmas, build on the storyline of the first campaign, which featured Cross and her fictional agent. Sales have doubled since the company first teamed up with Cross in September 2009 [Kantar, 52w/e 8 August 2010].
The spots, which will run from 4 October until Christmas, build on the storyline of the first campaign, which featured Cross and her fictional agent. Sales have doubled since the company first teamed up with Cross in September 2009 [Kantar, 52w/e 8 August 2010].
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