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Meat-free 2025: UPF concerns boost clean-label brands
By Emma Weinbren2025-12-12T11:00:00
In a declining meat-free market, tofu and tempeh are bucking the trend thanks to ‘clean’ ingredient decks
In a declining meat-free market, one brand is bucking the trend. Number three player The Tofoo Co has racked up value growth of 11.1% – the highest in the category. That’s been backed by volume growth of 10.6%.
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