All Soft drinks articles – Page 14
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Category Report
Energy drinks trends 2024: Can Red Bull outrun Monster?
Energy drinks brands are racing ahead, with flavour innovation, festival appearances and keen pricing broadening their appeal
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News
BrewDog founder and former CEO James Watt backs Living Things soda
Watt would help scale the business and open export opportunities, Living Things said
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News
Jonny Wilkinson’s drinks brand to relaunch under One Living name
It is the second-largest kombucha brand in UK retail
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News
Campaigners hail Labour plans to ban energy drinks to under 16s
Sales of drinks containing more than 150mg of caffeine per litre would be restricted under Labour’s proposals
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News
Biotiful Gut Health launches range of dessert-inspired kefir drinks
The Delightful Kefir Drinks range includes three SKUs: Banoffee Pie, Caramelised Biscuit and Lemon Drizzle
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News
Labour to ban energy drinks sales to under 16s
The Labour leader will say energy drinks, often packed with high levels of caffeine, are harming children’s health as well as their education
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Category Report
Energy products trends 2024: Can challengers go the distance?
Can deals with influencers such as ultra-runner and ‘Hardest Geezer’ Russ Cook help challenger energy brands go the distance?
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Promotional Features
Cold brew coffee 101: everything you need to know
While the iced coffee category has been performing well in the UK market, it is cold brew coffee that is really stealing the limelight. Discover why it is becoming so popular with consumers and how retailers and brand owners can benefit
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News
Fruit Shoot extends into squash with ‘fruity’ duo
The drinks would ‘offer parents a refreshing alternative’
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Comment & Opinion
Voluntary sugar reduction has failed. Extend the soft drinks levy
The mandatory soft drinks levy achieved a remarkable reduction in sugar content, but the voluntary sugar reduction programme fell short, says Dr Kawther Hashem, lecturer in public health nutrition at Wolfson Institute of Population Health, Queen Mary University of London
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News
WHO backs call for extension of sugar tax to cakes, biscuits and chocolate
The WHO report features research from experts at Queen Mary University of London (QMUL) calling for policies to tackle obesity, diabetes and tooth disease
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News
Radnor Hills appoints fmcg veteran Simon Knight as MD
Knight had been consulting for Radnor for the past two years after being recommended by the Welsh government
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Analysis & Features
National Food Strategy is an-off-the shelf solution for Labour
New taxes and mandatory health targets could be in the pipeline
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KVI Tracker
Juice suppliers ‘exploring’ alternative fruit as orange futures hit new highs
Brazilian crop yields are expected to be their lowest in 36 years
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News
Sainsbury’s promotion sees ‘Nectar Purple’ cans hidden in Diet Coke multipacks
Shoppers can win £100 of Nectar Points by finding a purple can
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Comment & Opinion
Jude Bellingham brings energy to Lucozade campaign
The brand’s latest ad is a timely take on a previous one featuring basketballers and northern soul dancers
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News
Lost Mary eyes moves into booze and chocolate
Extensions into other fmcg categories would represent a major diversification for Lost Mary
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News
Lucozade seeks to reassure shoppers over summer shortages
Availability of Lucozade drinks in the mults has been sporadic in recent months
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News
Refresco signs on for sustainable ‘mono-material barrier’ beverage carton trial
The cartons have been cited as an alternative to liquid packaging board cartons, widely used in drinks packaging
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News
Trip encourages consumers to ‘find your calm’ in TV debut
The TV bow was a ‘milestone moment’, Trip claimed