All Soft drinks articles – Page 34
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Comment & OpinionCoca-Cola hones in on hugs in Olympic campaign
Coca-Cola has cannily drawn on the Olympic spirit for its global ad
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NewsFever-Tree denies sponsoring Republican National Convention
The brand’s logo appeared on a list of partners on the website of the event’s organiser
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Comment & OpinionOff Menu: Michelle de Swarte talks vaping and ‘fluffy raisins’ in silly podcast
The 12th series of Off Menu with Ed Gamble and James Acaster kicked off last week
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NewsGoodrays adds former Monster marketing director to senior team
He joins after a five-year stint at the energy drinks giant
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NewsCoca-Cola HBC agrees $130m loan for Egyptian projects
The loan from the European Bank of Reconstruction & Development will further the London-listed group’s investment in people development and sustainable business practices in Egypt
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NewsTenzing launches ‘world’s strongest’ natural energy drink with 200mg of caffeine
It contains more than two-and-a-half times the caffeine content of Red Bull
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NewsCoca-Cola launches personalised Diet Coke packs in stores
More than 150 different names are available
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NewsMoju adds two senior hires as volumes soar
Both Dalton and Street will report into CEO Rich Goldsmith
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NewsDash hails its health credentials in major OOH push
The campaign will run alongside sampling in key cities across the UK
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Comment & OpinionA Carlsberg Britvic ‘one-stop shop’ is compelling but not a done deal
Improved deal has the blessing of the Britvic board, but its shareholders may still wish to hold out
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NewsBritvic deal ‘completely unrelated’ to loss of San Miguel contract, Carlsberg Group CEO says
Jacob Aarup-Andersen said Carlsberg would back its other world beer brands to make up for losing San Miguel
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NewsCarlsberg to buy Britvic in £3.3bn deal
The deal will see Britvic shareholders receive a 36% premium for their shares
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NewsCity snapshot: Carlsberg agrees £3.3bn takeover offer with Britvic
Carlsberg has struck a deal to buy Britvic for £3.3bn as the soft drinks group agreed to a renewed higher offer from the Danish brewer. Plus, a Q3 trading update from Britvic and Ocado continues to expand its partnership with Japan’s Aeon
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Analysis & FeaturesSainsbury’s wins Grocer of the Year for the first time in two decades
Sainsbury’s has bagged Grocer of the Year for the first time in nearly two decades at last night’s Grocer Gold Awards 2024 – topping an outstanding evening of celebration
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Events & AwardsGrocer Gold Awards 2024: Dash Water is Soft Drinks Brand of the Year
The brand’s fun stunts have bolstered brand awareness and helped its social media following soar
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Events & AwardsGrocer Gold Awards 2024: Coca-Cola wins Consumer Initiative of the Year
Geo-targeted social media posts, plus influencer content and endorsements, sparked significant engagement and traction among younger consumers
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Analysis & FeaturesPayPal, Uber Eats and Allwyn among new Grocer Gold Awards sponsors
The finalists for The Grocer Gold Awards 2024 have been announced. Now meet the sponsors
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Comment & OpinionCarlsberg buying Britvic? Seems radical, but it might just start a trend
It would be quite a radical departure for an alcoholic drinks supplier, but operationally there are big positives
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NewsTrip snaps up two former Britvic employees as first c-suite hires
Trip said it was ‘expanding its c-suite to prepare the brand for its next stage of growth’
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NewsJamJar enters soft drinks for first time since Innocent days in £4m Xoxo investment round
The fmcg investment firm set up by the founders of Innocent have made their first venture into soft drinks, backing gut health soda startup Xoxo