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The festive rattle of the Christmas chocolate tin will be quieter this year after Cadbury shrunk the weight of chocolates in each one by up to 16%. A tin of Cadbury's Roses now weighs 850g, down from 975g, while a tin of Heroes now...
The Christmas confectionery tins have hit stores earlier than last year, with Cadbury running nearly 90% more deals than in 2009, says Alex Beckett
Cadbury has blown the starting whistle on its Spots v Stripes campaign with on-pack promotion Challenge an Olympian. Consumers can compete against British Olympic hopefuls, including Rebecca Adlington, in online games. Cadbury's key...
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