Ad of the Week: Cravendale hops on to the great green bandwagon

Some performers bring such joy that you don’t begrudge them slumming in a few ads if it means we get to bask in their glow for a few extra moments each day.

Kermit the Frog is one of those rarest of gems, a sparkling emerald of artistic achievement. So the fact he’s hawking free backpacks for Cravendale is really neither here nor there.

After thumb-cats and udder-fetishists, Cravendale can’t resist dropping in a dollop of weird like so much curdled whey, letting Pepe the King Prawn upstage the great green one with his levitating magic potato.

As countless parents pester their kids into accompanying them to the new Muppets movie, this grower of an ad will probably give a frog-leg up to potato sales too.