Rob joined The Grocer in 2010 as features editor. Since January, 2013, he’s been overseeing The Grocer’s weekly category reports and annual Britain’s Biggest Brands, Biggest Alcohol Brands and Top Products features as Category Reports Editor. He also looks after our monthly digital features.
With a particular interest in consumer trends, much of Rob’s role involves analysing sales data to pick out stories about how Brits are eating, drinking and shopping differently today. He regularly appears on radio and TV as a commentator and his stories are often picked up by the national press.
Having previously worked for a magazine covering the global brewing industry, Rob is particularly interested in the alcoholic drinks market. He also takes a keen interest in environmental issues facing the grocery industry. In 2012, he travelled to Singapore for an exposé of the growing global surplus of sustainably produced palm oil.
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Despite booming sales, English winemakers are still only a fifth as productive as the French. Why? We sent category reports editor Rob Brown to Kent to find out
Can big brands play the craft card?Subscription
Britain’s biggest alcohol brands are under attack. As a bold new generation of brands lure drinkers away from the mainstream, we examine the craft movement’s influence and explore how big brands are adapting to suit the craft-thirsty consumer. Plus, for the first time, we list the top 10 craft beer and spirits brands
82 (74) Jim BeamSubscription
Poor old Jim. No sooner does he enter the top 100 (debuting in 2015) than growth grinds to a halt
- Britain's Biggest Alcohol Brands 2016
- Jack Daniel's tops Scotch as nation's favourite whisky brandSubscription
- Big brewers aren't ruining craft beer - they're helping itSubscription
- 2 (2) SmirnoffSubscription
- 54 (61) Pimm's
- 33 (27) Beck'sSubscription
- Meat products are major driver of boom in free-from foodsSubscription
Recent blog posts
Heineken predicts we’ll be spending more than half a billion quid a year on lower-abv beers and ciders by 2020. But does this burgeoning sector have a long-term future?
There’s nothing this industry likes more at times than a good sneer. And when Ranjit Singh Boparan took control of Goodfella’s Pizza in 2011 as part of his swoop on Northern Foods, certain quarters seemed to sneer in unison…
Monster is having a nightmare. But it’s nothing compared with what the parents of Anais Fournier have been through since the Maryland 14-year-old died last Christmas after drinking two 680ml cans of what the brand refers to as its ‘killer energy brew’ in a day.
- Blame it on the bean counters
- Well oiled