All Alcoholic drinks articles – Page 316
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News
Beer to Dine For gets wider appeal as Hop
Greene King has relaunched its successful Beer to Dine For lager in an attempt to compete with the growing speciality beer sector. Renamed Hop, the beer is aimed at discerning 30-something urban males who want to step up from premium...
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Foster's looking for growth in c-stores
Australian wine supplier Foster's EMEA - producer of Wolf Blass and Lindemans - is to target the c-store sector because it believes it has been "neglected".Previously the company has focused on servicing supermarkets.But Foster's...
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Gales Wines given modern makeover
Traditional English fruit wines are getting a modern makeover as Fuller, Smith & Turner relaunch their range of Gales Country Wines. The brewer inherited the brand as part of the Gales Brewery portfolio when it bought the company in 2005...
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Smirnoff Diamond is back for female fans
Diageo is putting £1.5m into the latest execution of its highly successful Win-a-Diamond campaign for Smirnoff. The promotion first ran last year and saw one major retailer experience a sales increase of almost 20% - equivalent to an...
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Take-home market at fore of cider campaigns
The cider category is set for a huge push in the off-trade this summer, as three brands announced details of their 2007 marketing strategies this week. Scottish & Newcastle UK released details of a £27m investment in Strongbow. The...
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Solora range gets shake up
Palandri has refreshed the packaging on its three year-old Solora brand and extended the range, doubling the number of wines on offer from two to four. The entry-level Australian brand, which includes a Shiraz and a Semillon Sauvignon...
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Sainsbury's recruits Icke to wine team
The Sainsbury's wine buying team has undergone a restructure following the appointment of Rachael Icke. She joins the supermarket from Constellation Brands Europe, where she was a senior national account manager with eight years'...
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SABMiller loses Amstel licence
Heineken has terminated SABMiller's licence to manufacture and distribute Amstel lager in South Africa with immediate effect.Heineken started proceedings to end the contract after SABMiller acquired Columbian brewery Bavaria in...
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Sparkling 1917 hits UK shores
A sparkling wine with Russian roots is being introduced in the UK to provide a real alternative to Champagne.The Iron Wolf Company claims Sparkling 1917 is the first sparkling wine to be imported to the UK from the former Soviet Union....
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News
Sparkling 1917 hits UK shores
A sparkling wine with Russian roots is being introduced in the UK to provide a real alternative to Champagne.The Iron Wolf Company claims Sparkling 1917 is the first sparkling wine to be imported to the UK from the former Soviet Union....
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News
Somerset cider full of Wurzel appeal
Somerset cider producer Thatchers is introducing a cider named after iconic West Country band The Wurzels, which is enjoying a resurrection. Wurzel Me Cider is being launched next week in advance of next month's release of an updated...
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News
Campaign trail: Carlsberg is searching for England's best football fan as part of a new competition.
Carlsberg is searching for England's best football fan as part of a new competition. The Danish lager, which is the official beer of the English football team, will be promoting the competition in Zoo magazine and The Mirror newspaper,...
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spanish Drink in the UK
The UK wine market has a heavy bias towards New World varieties but Britons still have a fondness for Spanish wine and the focus isn't all about the Rioja region.Spain maintains a healthy position in the list of top ten wine exporting...
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News
spanish Drink in the UK
The UK wine market has a heavy bias towards New World varieties but Britons still have a fondness for Spanish wine and the focus isn't all about the Rioja region.Spain maintains a healthy position in the list of top ten wine exporting...
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News
Sierra to be dropped in E&J Gallo rebrand
E&J Gallo is to drop the Sierra Valley sub-brand from its entry-tier wines as part of the branding overhaul that began last year with the launch of the Gallo Family Vineyards umbrella label .The company has repackaged the Sierra Valley...
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News
Sierra to be dropped in E&J Gallo rebrand
E&J Gallo is to drop the Sierra Valley sub-brand from its entry-tier wines as part of the branding overhaul that began last year with the launch of the Gallo Family Vineyards umbrella label .The company has repackaged the Sierra Valley...
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News
A great nation rediscovered
Spain has welcomed British holidaymakers to its shores for years. And the Brits have reciprocated by drinking plenty of the country's wine - but unlike Italian food they have yet to take Spanish cuisine to their hearts back in Blighty....
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News
A great nation rediscovered
Spain has welcomed British holidaymakers to its shores for years. And the Brits have reciprocated by drinking plenty of the country's wine - but unlike Italian food they have yet to take Spanish cuisine to their hearts back in Blighty....
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News
Tosti responds to pink trends
Italian producer Tosti has created a one-stop-shop wine for fans of Pinot Grigio, rosé and sparkling wine."The Tosti Sparkling Pink Pinot Grigio NV has been created in response to the growth in these sectors," said Tosti export manager,...
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News
Asda alcohol gift falls foul of code ... again
Asda has dismissed as "nonsense" the Portman Group's ruling that one of its products breaches the voluntary code for the naming, packaging and promotion of alcoholic drinks. The product, supplied by The Gift Company and called Chocolate &...