Archive of all category reports – Page 16
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Category ReportHow can breakfast rise and shine again? Category report 2022
Busy Brits are skipping the morning meal in droves. So, what are suppliers doing to make brekkie matter again?
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Category ReportWill HFSS rules lock up cereal growth? Category report 2022
Kellogg’s sought to challenge the HFSS rules in court. What does its loss mean for the cereal category?
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Category ReportHow grave is the outlook for Halloween? Category report 2022
Despite Covid restrictions, Halloween sales have stayed healthy. But inflation and HFSS rules threaten to kill further growth
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Category ReportCan the home baking market rise again? Home baking category report 2022
The lockdown baking craze is over. Can brands revive flagging sales with new healthy, affordable and convenient propositions?
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Category ReportCould baby formula be the new tobacco? Infant & childcare category report 2022
A scathing WHO report has revived concerns about the marketing of formula milk. Will the tactics of brands prompt tougher rules?
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Category ReportIs organic’s luck about to run out? Organic category report 2022
Organic sales have shrunk slower in grocery than standard food. But can the category’s fortunes endure the cost of living crisis?
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Category ReportCan own label push brands out of free-from? Free-from category report 2022
Free-from continues to grow after lockdowns. As the cost of living crisis bites, could own label finally muscle in on pricier brands?
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Category ReportCould fruit & veg soon be worth its weight in gold? Fresh produce category report 2022
Price growth for fresh produce has been quashed as retailers compete for shoppers. Farming pressures might soon change that
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Category ReportAre kids’ lunches becoming vegan? Kids lunchbox category report 2022
Eco-conscious kids have developed a taste for vegan and veggie packed lunches. And suppliers reckon it’s more than just a phase
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Category ReportWhat’s the deal with the new working lunch? Lunchbox category report 2022
Hybrid working patterns and economic pressures have changed lunchtimes. Can retailers still lure shoppers with their meal deals?
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Category ReportWhy are exotic sauces getting one up on rivals? Sauces & condiments category report 2022
Traditional sauces like ketchup and mustard are ceding ground to more exotic SKUs. Is this a sign of changing tastes?
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Category ReportCan WKD put some energy into RTD alcohol? Caffeinated alcohol category report 2022
Caffeinated booze in a can was the sole domain of Dragon Soop – until WKD joined the party. What next for the nascent sector?
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Category ReportAre we due a clean energy boom? Energy products category report 2022
Energy drinks are benefiting from returning on-the-go sales. Can the market grow even further with the rise of cleaner lines?
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Category ReportCan cooking oil weather the global shortage? Edible oils category report 2022
The Ukraine war has resulted in wilting sunflower harvests. The effects are now spreading into UK edible oil markets
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Category ReportHow butter prices are heating up: butters & spreads category report 2022
Rising dairy and oil costs are pushing up the price of spreads. How will this change shopper behaviour?
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Category ReportThe price is rice: rice, pulses & noodles category report 2022
Rice has mostly avoided inflationary pressures so far, but that looks likely to soon change. What does it mean for grocery?
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Category ReportIs it time for own label to take off? Category report 2022
Analysts believe rising living costs will light a fuse under cheaper own label lines. So just how far can they skyrocket?
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Category ReportGoing bananas for health: healthier snacking category report 2022
Investors are pouring cash into better-for-you snacks amid shopper enthusiasm and HFSS rules. Can their bets pay off?
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Category ReportSavoury snacks’ new diet: healthier snacking category report 2022
Savoury snack aisles will be very different once HFSS rules take effect in October. Can brands make a success of healthier options?
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Category ReportThe sweet science: healthier snacking category report 2022
New HFSS rules are compelling makers of sweet snacks to rethink their ingredients. What better-for-you treats are they formulating?




