Category reports – Page 74
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Category ReportCan the British barbecue go gourmet?
After a washout BBQ season in 2012, how will consumers respond to ‘Horsegate’? Is posh the answer?…
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Category ReportFocus on barbecue
After a washout BBQ season in 2012, how will consumers respond to ‘horsegate’? Is posh the answer? And how can low & slow help?
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Category ReportBottled water: a watershed moment?
As calorie-counters ditch the pop, bottled water’s booming. But with soft drinks fighting back, for how long?…
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Category ReportBritain's 100 biggest brands
As Brits switch channels, the promotional onslaught and advance of own label have left some brands reeling. For brands to thrive, the answer is simple…
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Category ReportFocus on bottled water
As calorie-counters ditch the pop, bottled water’s booming. But with soft drinks fighting back and getting healthier, for how long?…
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Category ReportFocus on Ice Cream: Magnum force
Ice cream has a new hero: super-indulgent handheld treats. But can the category return to growth by going posh?…
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Category ReportTop 50 grocery retailers
The success of the variety discounters is buoying up this year’s ranking of the UK’s Top 50 independent grocery retailers - but can they keep it up?…
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Category ReportNet boost as ice cream suppliers vary advertising tactics
The top 10 biggest advertisers slashed their spend by a third last year – but this masked big differences in strategy…
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Category ReportFrozen yoghurt in healthy sales surge
Super-indulgent stick and tub formats might be ones to watch in the ice cream aisle in 2013, but so is super-healthy froze…
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Category ReportFocus on Ice Cream: the latest NPD
The Beechdean Group has signed a licensing deal with Nickelodeon to bring SpongeBob SquarePants ice cream to the UK…
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Category ReportIce cream: Kantar Worldpanel analyst comments
Growth in ice cream has been driven almost entirely by an increase in average volume prices…
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Category ReportKelly's of Cornwall star of top 10 ice cream brands
Kelly’s of Cornwall has got it licked…
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Category ReportShoppers spoiled for choice as ice cream promotions increase
There was no shortage of deals in ice cream in 2012…
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Category ReportDiscounters: why it pays for indies to think like them
Richard Jorden and Mike Colley urge indies to take a leaf out of discounters’ book if they want to compete on price…
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Category Reportthe business barometer
What measure would you like to see introduced in the Budget?…
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Category ReportFocus on ice cream
Ice cream has a new hero: super-indulgent handheld treats. But can the category return to volume growth in 2013 by going posh?
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Category ReportThe world's 50 best grocers
What makes a grocer one of the best in the world? The Grocer set out to find the formula based on six categories…
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Category Report
IFE preview: products to look out for
Suppliers from across the globe are travelling to ExCeL to showcase their products at IFE this year. Here are a few that caught our attention…
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Category ReportFocus on juices and smoothies
Innocent has taken the fight to Tropicana in juices with a barrage of promotions… at the expense of other brands. Can they recover?
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Category ReportFour of top 10 juices and smoothies brands up ad spend
The amount spent on ad space by Britain’s 10 biggest advertisers in fruit juice and smoothies fell 9% last year…





