From protein-rich cereals and ‘fibremaxxing’ to sheer indulgence, the growing breakfast & brunch occasion now serves multiple needs – and there is an exciting opportunity for retailers to capitalise.
Discover how suppliers, in subsectors ranging from bakery to cereals to hot food-to-go to spreads, are adapting their products to meet on-trend demands and what they think grocers should be doing to capture a diverse audience.
This is an advertising supplement brought to you by The Grocer.
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