All Halloween articles – Page 5
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Analysis and FeaturesOctober hits promotional high as Halloween meets Christmas
It may seem a little early for some but the big retailers are already ramping up their Christmas promotional activity…
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NewsJaffa Cakes fans go slime bobbing for Halloween
Jaffa Cakes fans have been slime-bobbing for the limited-edition ‘Lime & Slime’ flavour of the popular snack.
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NewsMcColl's launches Halloween campaign for Cardiac Risk in the Young
McColl’s Retail Group has launched a campaign to raise money for charity Cardiac Risk in the Young (CRY) this Halloween.
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NewsTesco and Asda apologise for ‘mental patient’ costumes
Tesco and Asda have apologised after it emerged they had been selling Halloween costumes depicting ‘mental health’ patients online.
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Analysis and FeaturesDragon Rouge gives dairy a scary makeover for Halloween
How can the dairy category make more of occasions? Take a look at these Halloween-inspired dairy concepts from design consultants Dragon Rouge.
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Category ReportFocus on Halloween
Halloween isn’t just for kids. Its appeal is widening as more and more adults are bitten by the bug
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NewsAsda to launch adult Halloween range
Growing numbers of adults are celebrating Halloween without their children, prompting retailers to revamp their seasonal l…
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Category Report
Halloween: NPD
Premier Foods is looking to take a bigger slice of the Halloween cake market with its third ambient Halloween cake line…
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Category ReportPound stores rev up for biggest-ever Halloween
They’re raising a glass to Halloween in the pound shops - a pink neon cocktail glass (99p for 8) in the case of 99p Stores…
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Category Report
Halloween: how are retailers cashing in?
Halloween isn’t just for kids. Its appeal is widening as more and more adults are bitten by the bug…
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NewsSour Patch Kids lose their heads for Halloween
Those of a gentle disposition look away now – carnage is coming to the confectionery aisle…
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NewsBrits to spend ‘more than £650m’ on Bonfire Night and Halloween
A YouGov report suggests Brits will spend more than £650m on Bonfire Night and Halloween celebrations this year, despite a minority of adults actually participating.
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NewsAsda lines up range of Halloween bakery treats
Howell House has secured a major deal to supply Asda with spooky Halloween treats.
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NewsLyle's black treacle for Halloween
Lyle’s is hoping to ‘trick or treacle’ shoppers this autumn with a limited-edition tin for Halloween…
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Category Report
Kantar Worldpanel data: Halloween
Halloween continued to be a boom time for the confectionery market in 2011 as shoppers showed no signs of being spooked…
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Category ReportChewy trick or treat sweets and handy lanterns
Maoam is going straight for the jugular with its new Halloween offering.
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Category ReportFright club: Adults join in the Halloween fun
Dressing up at Halloween isn’t just for kids. Nowadays retailers, too, transmogrify into ghoultastic visions every year…
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NewsFocus On Halloween: Making a killing
The Halloween trading period is worth more than 20 times what it was 10 years ago. For some it’s now bigger than Easter. What’s behind this impressive growth asks James Halliwell
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Focus On Halloween: Innovations
The goo's gone green! Last year Kraft trialled a Cadbury Screme Egg a standard Creme Egg but with themed packaging and green goo instead of yellow.
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Seasonal promotional blitz builds up with Halloween
Own-label promotions have shot up over the past month while big confectionery brands have also massively boosted spend, says Alex Beckett