Iceland news and analysis – Page 2
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News
Sidemen launch Sides ice cream into grocery through Beechdean tie-up
The ice creams contain pieces of cake and ‘sumptuous’ sauces
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Comment & Opinion
Got beef? Iceland u-turn puts style ahead of sustainability
Last week, Iceland announced triumphantly that it would be returning to its traditional, less sustainable, mince packaging in its latest sustainability u-turn
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News
UK’s top three supermarkets shunning X as retreat grows
So far in 2025, Sainsbury’s and Asda have joined Tesco in not posting on X except in reply to customers
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News
Iceland promotes Kristian Barrett to COO in executive shake-up
Barrett will take responsibility for Iceland and Food Warehouse stores, distribution, digital and retail ops, and supply chain
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News
Promotions boost supermarket sales in January
Supermarkets kept shoppers spending after Christmas by offering a raft of promotions as take-home sales rose by 4.3% in January
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News
Iceland scraps plastic-saving mince packs with return to ‘classic’ packaging
Iceland has reversed its plastic-saving move, posting on X: “You asked, we delivered. The classic mince packaging is back!”.
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News
Iceland offers ‘hundreds’ of jobs to Sainsbury’s staff affected by layoffs
Iceland made the appeal first via social media and now through a formal release from the company
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News
Aldi rolls out Kri Kri High Super Spoon Protein Ice Cream tubs
Chocolate Hype and Peanut Butter Load provide 24g of protein per 450ml tub
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News
Iceland joins January price war with ‘largest ever’ Mega Deals event
The highlight of the Mega Deals event sees the return of Iceland’s 10 for £10 multibuy promotion, as well as the ramping up of products in its £1 or Less value range
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News
Iceland gears up for health push with expanded MyProtein range
The 20 new products had been ‘designed to support customers’ health goals without sacrificing flavour or convenience’ said Iceland head of innovation and licensing Oliver Gilding
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News
Iceland CEO and former John Lewis boss among food and drink figures given new year honours
Defra permanent secretary Tamara Finkelstein and Regal Foods Group CEO Younis Chaudhry also received honours from the King
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News
Iceland to ramp up international expansion after year of ‘record’ growth
Iceland is targeting new rapid delivery services, as well as new international partnerships, in 2025
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Comment & Opinion
How a Christmas tech fail left customers with trust issues
When Morrisons and Ocado both saw their tech systems fail on the busiest Christmas shopping day of the year, customers were left wondering where to turn
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News
Iceland thanks ‘very un-merry Morrisons’ for sales boost
‘Morrisons let millions down,’ Iceland said
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Analysis & Features
2024 in grocery: Seven trends that influenced food and drink innovation
From Wicked collabs to the K-food wave, we look at the inspiration behind grocery’s most significant trend-led food and drink launches for 2024
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News
Iceland launches joint venture to sell products in Nordics
Joint venture will also explore the potential for opening retail stores once the products have gained a foothold in the market
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Analysis & Features
Supermarket Christmas and New Year’s Eve opening times
A round-up of all the Christmas and new year opening hours for all the major supermarkets, including Tesco, Aldi and Sainsbury’s
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KVI Tracker
Mince pies up 40% year-on-year amid tight sultana and butter supplies
Twenty-six mince lines are pricier this year than last
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News
Iceland extends interest-free loans scheme throughout 2025
More than 27,000 Iceland shoppers have borrowed using the loans scheme since it launched
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News
Iceland would ‘happily’ trial facial recognition cameras in stores
Executive chairman Richard Walker repeated calls for retailers to have more legal powers to detain and deter thieves