Archive of all Kraft-Heinz articles – Page 2
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News
Kraft Heinz net sales slow in fourth quarter as sales volumes drop
Kraft Heinz saw net sales decline in the final quarter of the year as a drop in sales volumes outstripped price rises in the period
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News
Heinz teams up with Cathedral City to launch Cheesy Beanz
The NPD was developed based on the insight that 64% of baked beans fans thought cheese made them tastier
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Comment & Opinion
The AI Cook Book: Heinz finds engaging way to showcase product range
Blood-pumped, emotion-ridden fleshbags like you or I are not the intended audience of Heinz’s latest book
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News
Kraft Heinz plans green hydrogen plant for Wigan factory
The £40m scheme is forecasted to enter operation in 2026
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News
Heinz Beanz ‘Free Dayz Out’ promotion ‘likely to mislead’ ASA rules
The on-pack promotion omitted ‘significant conditions’ according to the ASA
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News
Kraft Heinz eyes more UK innovation with ‘Easysauce’ trademark move
Wild’s Ezy-Sauce was a firm favourite among Australian consumers before being discontinued in 2022
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Comment & Opinion
What marketers can learn from Heinz ketchup
The condiment brand continues to reinforce its standing with culturally fluent, attention-grabbing marketing, says Sunil Bajaj, writer/analyst at Contagious
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Analysis & Features
Heroes, car crashes and epic fails in our unofficial review of 2023
It’s been another rollercoaster year in grocery. Here’s our review of the ups and downs that came to define 2023
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Analysis & Features
Soup 2023: chilled sales back on the boil
Chilled soup brands are hot again. They’re back in volume growth and they’re outperformed own label
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News
Dairy giants pledge to disclose methane emissions for first time
Companies including Nestlé, Danone and General Mills are committing to disclose annual emissions from their dairy supply chains
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News
CMA finds brands hiked prices above cost rises but clears industry of profiteering
The Competition & Markets Authority named baked beans as an area where “prices have risen by more than production costs, leading to increases in unit profitability”
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News
Kraft Heinz appoints new vice president of sales for northern Europe
David Adams has been promoted from his current role as head of procurement for northern Europe
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News
Heinz Brekkie rolls into 200 locations as part of Eurest deal
In some of the new Eurest locations the brand’s products will be built to order and sold at counters and in others sold from ‘hot hold grab and go towers’
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News
Camden Town Brewery and HP Sauce launch ‘tangy’ Brown Ale
The beer used a sour yeast strain to recreate HP Sauce’s signature taste, Camden Town Brewery said
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News
Heinz adds pickle ketchup inspired by viral TikTok trend
TikTok videos posted with the hashtag #pickle had over 5.4 billion views at the time of writing
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Comment & Opinion
The CMA will find deducing evidence of profiteering enormously difficult to prove
The Competition & Markets Authority is expected to complete the second phase in its enquiry into ‘profiteering’ this autumn. It will be fascinating to see how it approaches the task
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News
Heinz profits increase despite Tesco dispute
Heinz has recorded bumper profits in the year it pulled products from Tesco shelves after a row over price rises.
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Analysis & Features
Can regenerative agriculture make business sense?
Fmcg giants are betting big on regenerative farming to boost sustainability and win over consumers. But the definition is vague. Will the concept hold up, or is it just fertile breeding ground for greenwashing?
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Comment & Opinion
Why is Heinz seeking to take on Old El Paso in meal kits?
Kraft Heinz has been bold with innovation lately
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News
Heinz launches Mexican-inspired meal kit brand Las Chicas
The range was developed in partnership with Mexican culinary institute El Claustro and two up-and-coming female chefs