Archive of all Mondelez articles – Page 5
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Comment & OpinionHow important are chocolate ethics to consumers, really?
Brits munch their way through millions of chocolates over Christmas, but is it all ethical?
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Comment & OpinionWill Cadbury’s new Creme Egg chocolate bar be successful?
Cadbury unveiled its latest Creme Egg spin-off last week, however, this isn’t the UK’s first Creme Egg chocolate bar
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NewsKFC boosts marketing team by promoting Kate Wall
Wall will report into new chief marketing officer Monica Pool, who has returned to the business
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Comment & OpinionBabybel breaks the mould with bold move set to thrill generation TikTok
It is the biggest cheese category launch of the week – possibly even the year – and that’s not speaking figuratively
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NewsCadbury adds UK’s first Creme Egg sharing bar
Following the success of White Creme Egg, ‘we’re excited to bring innovation to the category once more,’ said Cadbury
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Comment & OpinionWhy Nestlé’s Caramac failed to cash in on the blonde chocolate boom
When Cadbury Caramilk hit the UK in June 2021, Mondelez hoped it would ‘bring incrementality to the market’
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Comment & OpinionIt’s party time for Toblerone’s aspirational truffles
Toblerone stands apart from other chocolate brands, and there isn’t really any need to market the main SKU
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NewsCadbury, Tony’s and Terry’s lookalikes unveiled by cocoa-free brand Win-Win
‘While they have a far smaller environmental impact than the originals, they are every bit as delicious,’ says WNWN
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Analysis & FeaturesBrits blame ‘greedy’ supermarkets for higher costs of green living
Shoppers are questioning whether retailers are helping them to live more sustainably or are using green living as an excuse to hike prices
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Promotional VideosCategory briefing: Grenade on healthier snacking and protein bars
With so much opportunity within the protein bar category, Grenade’s head of grocery Rachel Austerberry shares how retailers can capitalise on this exciting growth
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Analysis & FeaturesHow the Global 50 largest fmcg companies are turning defence into attack
The world’s fmcg giants have soaked up plenty of pressure, and are looking to go back on the attack. Can they prosper in the post-Covid environment?
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Comment & OpinionReliable Ritz helps family choreograph a pre-visit clean-up
We’re treated to a funny, cleverly choreographed, quick and cheeky clean-up operation
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NewsIceland recalls Cathedral City ready meal SKU due to listeria presence
The Cathedral City Cheese & Ham Gratins with best before date 2 May have all been recalled
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Comment & OpinionCracks are beginning to show in the global chocolate market
Seen as one of the most stable of staples categories, chocolate is now being impacted by a confluence of both supply side and demand factors, says Warren Ackerman, head of European consumer staples research at Barclays
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NewsUnilever’s new CEO faces renewed calls to exit Russia
The company has been placed by the Ukrainian government on a ‘sponsors of war list’
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NewsMondelez revamps Dairylea Lunchables with healthier recipe and new name
The range will now be called Lunchers, to align the product with the rest of the Dairylea snacking portfolio which includes Dunkers, Snackers and Filled Crackers
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Comment & OpinionDavid Essex soundtracks the story of Philadelphia’s pals
A left-field soundtrack – ‘Hold Me Close’ by David Essex – gives Philadelphia’s latest ad a distinctive feel
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NewsToblerone targets gifting market with launch of posh Truffles
The premium Toblerone Truffles comprises individually wrapped diamond-shaped truffles made of Toblerone chocolate
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Analysis & FeaturesAs Easter approaches are we nearer to fixing the chocolate supply chain?
Chocolate Scorecard shows cocoa supply is still problematic. So what’s the way forward?
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NewsChocolate giants slammed over ‘grim reality’ of cocoa sourcing
Kellogg’s, Mondelez and Unilever have been accused of failing to show transparency in their cocoa supply chains