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Morrisons plans physical coupons push in new ‘old school’ loyalty strategy
By Stephen Jones2026-02-11T16:43:00
Source: Morrisons
Physical coupons will be offered to customers in ‘real time’ at the till based on data from their transactions in store
Morrisons is planning a major expansion of its use of physical coupons in a bid to get shoppers spending more in its stores.
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