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Pip & Nut outmuscles competition to gain top spot in nut butter
By Dominic Bernard2025-10-01T11:26:00
![Pip-final[IonaWolff]crop-14 pip & nut](https://dmrqkbkq8el9i.cloudfront.net/Pictures/100x67/5/6/0/372560_pipfinalionawolffcrop14pipnut_866608_crop.jpg)
Pip & Nut overtook Whole Earth in Q2 2025 to take category supremacy with 15.8% share, according to Nielsen EPoS data
Pip & Nut has muscled out its competition to become the UK’s top-selling nut butter brand, following aggressive growth in 2024
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