Powerade eyes ‘Plus’ functional line extension

Powerade Berry & Tropical and Powerade Golden Mango - 500ml

It is unclear which added functional benefits Powerade would seek to add under a ‘Powerade Plus’ line extension

Powerade looks to be readying the launch of an enhanced version of its isotonic sports drink, having applied to register a trademark for ‘Powerade Plus’ with the Intellectual Property Office.

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