All Functional food articles
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Comment & OpinionFibre is in vogue, but testing for it is notoriously tricky
As we attempt to get more fibre into diets, and growing numbers of fibre-related claims start to appear on-pack, it is likely the scientific testing for fibre will become a focus, says Anthony Warner, development chef at New Food Innovation
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NewsGut health soda brand Poppi to make UK debut
The sodas are low in sugar and calories, made with real fruit juice and contain added prebiotics
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Category ReportThe new demon drink? Trends in juices & smoothies 2026
Fruit juice makers are mad as hell about the proposed new nutrient profiling model, which would classify their products as HFSS
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NewsDanone sales grow as consumers focus on nutrition
Danone’s sales grew ahead of expectations in 2025, up 4.5% as consumers turned to high-protein and functional dairy products for nutrition
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NewsBeet It beats sales watermark on back of wellness boom
Beet it had now grown sales by 58% in the space of two years, the James White Drinks-owned brand said
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NewsRed Bull adds Cherry Sakura flavour under Spring Edition sub-range
Spring Edition Cherry Sakura offers ‘floral and fruity notes’
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Analysis & FeaturesCan food brands crack the longevity market?
Scientific breakthroughs mean brands have a real opportunity to create products designed to delay the ageing process
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Comment & OpinionVeganuary used to feel unstoppable. What happened?
Veganuary is quieter because the category has matured, says Toni Ehrnreich of Bol Foods. Plant-based is now part of everyday life
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ProfilesTrip CEO Olivia Ferdi on family, calm and the Oscars
‘Consumers are looking for more than just a drink; they’re looking for a mood’
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Comment & OpinionFibre fix: why retail’s GLP‑1 obsession misses the real picture
In focusing on products designed for GLP-1 users, there’s a danger we overlook a much bigger, more fundamental issue: we all need to eat more fibre, says Jon Walsh, founder and CEO of Bio&Me
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NewsCo-op commercial director departs for soft drinks challenger Hip Pop
The new hire is also a director at UK deposit management organisation Exchange for Change
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NewsTenzing adds Natural Energy+ to tap growing functional demand
Natural Energy+ had been ‘created to meet growing consumer demand for targeted, functional benefits’, Tenzing said
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Range PreviewSainsbury’s targets protein and appetite control with new own-label ranges
Sainsbury’s looks to ride the GLP-1 NPD wave with its latest push into high-protein and portion-controlled meals
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NewsHoly in £10m push to shake up UK soft drinks category
The brand will this year set up a dedicated UK-based operations team in London
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Comment & OpinionFmcg needs to catch up as consumers go gaga for gut health
The UK digestive health supplements market generated a revenue of $466.4m in 2024 and is expected to reach $846.3m by 2033
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NewsTesco backs functional challengers Dirtea and Mission in hot beverages shake-up
The retailer has listed three of Dirtea’s ‘Super Blends’ and three of Mission’s performance teas in 250 of its stores
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NewsSymprove snapped up by US supplement supplier Metagenics
Metagenics has retained Symprove’s management team, including founder and chairman Barry Smith and CEO Will Bowler
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NewsNcuti Gatwa invests in functional hydration challenger Punchy
Sales of Punchy’s hydration range grew by 308% in 2025, according to the brand
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NewsNichols grows energy drinks focus with Vimto Tropical Cooler
Vimto Energy Tropical Cooler Zero has rolled into Spar stores in plain 500ml (rsp: £1.59) and price-marked pack (£1.19) cans
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NewsRubicon rebrands and adds cherry and tropical flavours
Refreshed packs have rolled out across the entire Rubicon portfolio





