All Adult soft drinks articles
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NewsOatly iced coffee cans launch into Tesco
The Oatly Barista Iced Flat White and Oatly Barista Iced Caramel Macchiato will launch into Tesco and are made for customers to ‘enjoy on the go’
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NewsRed Bull hit by European Commission competition probe
The probe will seek to discern whether Red Bull tried to influence shops to ‘delist or disadvantage’ energy drinks in formats larger than its own distinctive 250ml can
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NewsSchweppes launches festive campaign, promotion and multipack
CCEP is also offering shoppers the chance to win one of 500 exclusive Schweppes mixology gift boxes
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ProfilesMy food & drink job: Katie Edmunds, director of US sales, Trip
‘As the four of us worked together around the kitchen table, my role naturally flexed to the business’s needs’
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NewsTrip valued at $300m as it secures $40m for US push
Drinks brand Trip has raised $40m (£30.5m) in its latest fundraising to support its rapid growth in the US market
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NewsLA Brewery secures investment to turn around fortunes
LA Brewery has raised almost £1m from shareholders to put the lossmaking kombucha brand’s operating model on a more sustainable footing
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NewsRadnor Hills doubles down on Tetra Pak with £5m investment
The move will also create 20 new jobs at the Welsh business
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NewsFix8 extends beyond kombucha with water kefir trio
Ambient cans and chilled bottles in Peach & Mango, Raspberry Lemonade and Grapefruit & Elderflower are to hit Waitrose stores later this month
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Guide ToThe Grocer Guide To Soft Drinks
Although still resilient overall, there is increasing shift in the soft drinks category towards products with a purpose – be it health, energy or wellbeing.
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NewsThree in four shoppers find functional drinks confusing, survey finds
Functional drinks growth is up 34% year on year, to £178m
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NewsCBD brand Goodrays follows Trip into broader functional drinks
Cans in Zesty Lime & Kiwi and Wild Berry Mix have launched via DTC and in Waitrose and Morrisons
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NewsAu Vodka extends into alcohol-free with 0% abv Blue Raspberry
The carbonated soft drink was ’perfect for both parties or chilled nights in,’ according to Au
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NewsPepsi follows Doritos with limited-edition gingerbread cola launch
The launch will be supported by in-store activation and sampling
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NewsTrip extends into functional hydration with magnesium and electrolyte powder
The blend contains electrolytes from Himalayan pink salt and coconut water extract
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ProfilesMonster Energy’s Adam Mehegan on VHS, spiders and Milli Vanilli
‘When you work in a fast-growing sector like energy drinks it can often feel like the full potential for category growth isn’t being realised’
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Comment & OpinionChanging the soft drinks sugar levy is a meaningless move
Shifting the landscape like this gives producers no certainty or confidence whatsoever, says Elise Seibold, chief operating officer at Suntory Beverage & Food GB&I
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NewsCarlsberg Britvic invests another £20m in expansion at Rugby factory
The move will create 34 new jobs and bring total investment in the site over the past five years to more than £60m
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NewsPlenish and Moju add new juice shots as category competition heats up
The juice shots segment will be worth £115m in retail sales value by 2027, according to NIQ forecasts
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NewsHuel adds Lite ready-to-drink trio in response to ‘US-led’ health trends
It comes amid the rising use of weight-loss drugs in the UK




