Tortilla UK has traded “exceptionally well” in 2026 with like-for-like sales rising 12% in the 20 weeks to 17 May, ahead of the 7.8% increase achieved in the fourth quarter of 2025.
The Mexican restaurant chain said this boost was driven by in-store sales growth of 7.5%, reflecting continued improvements in food, brand, kiosk rollout and guest experience.
A 25% jump in delivery sales also added to the overall performance, supported by Tortilla’s multi-aggregator platform strategy. In March, the food-to-go chain retuned to Deliveroo across 60 UK equity restaurants, while it saw a “continued strong performance” through Uber Eats and Just Eat.
“The UK business has traded exceptionally well thus far in 2026, with like-for-like sales running ahead of both the wider sector and our own strong comparatives,” said Tortilla founder and group CEO Brandon Stephens.
He added that sales for the past 12 months are expected to reach £100m this month.
Stephens was appointed to the role of group CEO in February as part of a leadership reshuffle as Andy Naylor stepped down after eight years.
Other leadership changes included the appointment of former Leon MD Mac Plumpton as UK CEO, while Marta Pogroszewska, who previously held the position of MD at Gail’s parent company Bread Holdings, joined as a non-executive director. Mexican chef Edson Diaz-Fuentes also joined the senior leadership team as food ambassador.
It came as Tortilla outlined a new plan focusing on five key strategic initiatives, including to enhance and broaden the food offering over the next 18 months.
It also looks to address the short tail of underperforming UK stores to eliminate loss-making sites, and will deploy AI-enabled tools and a data-driven approach across the organisation.
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