Archive of all Premier Foods articles – Page 2
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NewsPremier Foods sales exceed £1bn thanks to ‘premiumisation’ trend
The Mr Kipling and Ambrosia maker posted headline revenue growth of 3.5% in the year to 29 March 2025
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NewsMr Kipling adds duo of microwaveable brownie puddings
The NPD would attract new customers seeking ‘decadent dessert’ to the cake aisles, said Mr Kipling
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NewsFuel10k adds high-protein soups and noodles in innovation spree
‘By utilising our R&D and innovation expertise we’re now taking the brand into new categories,’ said owner Premier Foods
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NewsMr Kipling adds non-HFSS Lunchbox cake slices, containing real fruit
The innovations offered shoppers a ‘permissable treat’ for lunchtime, said Mr Kipling
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NewsBatchelors launches ambient ready meals range into Sainsbury’s
The meals were ‘specifically targeted towards busy professionals’ said Batchelors
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NewsMr Kipling adds Simnel Slices ahead of Easter to lure over-45s
The NPD catered to a previously untapped opportunity for a smaller, convenient format of simnel cake
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NewsPremier Foods share price gains continue thanks to strong Christmas
Premier Foods’ continued recovery looks to have assured investors it is fighting fit as markets increasingly back the group’s roster of brands
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NewsFuel10K expands into home baking with duo of protein cake mixes
Each mix provides between 10g and 15g of protein per serving
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NewsMedia Bites 22 January: Waitrose, CMA, BrewDog, Premier Foods
Today’s press continued to be dominated by coverage of the early stages on the latest Donald Trump US presidency and the speculation around what impact he will have on the global economy
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NewsPremier Foods lifts profit guidance after merry Christmas quarter
Premier said there was a notable increase in premium sales
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NewsFuel10k launches Multigrain Hoops protein cereal duo into Asda
The innovations are positioned to appeal to younger shoppers looking for ‘tasty, healthier breakfast’
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NewsMr Kipling seeks to ‘modernise’ tarts with two new flavours
Strawberries & Cream and Birthday Cake were designed to appeal to younger shoppers
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NewsSharwood’s adds Street Food Sizzler meal kits, sauces and roti wraps
‘Our new range offers consumers a modern and versatile way to enjoy Indian food,’ says Sharwood’s
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NewsMedia Bites 15 November: Ben & Jerry’s, UK pubs, WH Smith, Post Office
Ben & Jerry’s is suing its parent company Unilever, accusing the behemoth of blocking it from making public statements of support for Palestinian refugees
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NewsCity snapshot: Premier Foods boosted as shoppers switch back to brands
Premier Foods has grown first-half sales supported by double-digit volume growth as consumers switched back to brands. Plus, annual results at WH Smith and interims at B&M Bargains
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NewsFuel10K expands cereal range with multigrain flakes duo
The non-HFSS cereals contain toasted spelt and barley
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ProfilesMy food & drink job: Will James, product development, The Spice Tailor
For National Curry Week, Will talks about how his role at The Spice Tailor has taken him all the way to India to test out new products
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NewsSharwood’s adds two-step curry kits for ‘less confident cooks’
‘We know that many consumers want to enjoy delicious curries at home, without the expense or hassle,’ says owner Premier Foods
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Category ReportBreakfast trends 2024: Why brekkie is going places
As on-the-go breakfasts take off, supermarkets are going toe to toe with foodservice players. Who’s winning in the convenience era?
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NewsCity snapshot: Premier Foods first quarter sales rise on branded volume growth
Premier Foods has posted a 5.3% rise in first quarter sales, boosted by volume growth and market share gains across its branded portfolio