All articles by Rob Brown – Page 21
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Analysis & FeaturesThe Grocer makes a Marvellous Creation with Cadbury: Video
Mondelez International invited The Grocer along to its R&D kitchens in Bournville to make our own Marvellous Ceation.
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Analysis & FeaturesOnline confectionery sales smash the £100m barrier
Online confectionery sales have passed the £100m mark for the first time, The Grocer can reveal.
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Analysis & FeaturesConfectionery brands on social media: size isn’t everything
Size is important when it comes to a social media following. But it’s not everything.
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Analysis & FeaturesWonka will be missed: our consumer panel speaks out
We’ve put together our very own digital consumer panel, with the help of Watch Me Think, to test four high-profile confectionery launches from the past year…
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Analysis & FeaturesRevealed: one in four binge on chocolate sharing bags
Sharing bags? Pah. More than half of us eat confectionery from packs intended for sharing, according to an exclusive poll for The Grocer
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Analysis & FeaturesGrowth isn’t cheap: confectionery ad spend surges 12.5%
All but two of confectionery’s biggest advertisers have increased spend on traditional ad space in the past year.
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Analysis & FeaturesTop 10 global innovations in confectionery 2014: pictures
From super premium, Reishi mushroom chocolate to boiled sweets containing spinach… here’s our pick of the most interesting recent confectionery launches from around the world.
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Analysis & FeaturesEaster is cracked: eggs sales serve up £44m in growth
Confectioners have cracked the Easter egg market, with growth equivalent to approximately 55 million extra medium-sized shell Easter eggs.
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Analysis & FeaturesSelling confectionery: how to stand out from the crowd
Merchandising matters. We might be buying more chocolate and sweets online, but the impulse channel still accounted for £3.3bn in confectionery sales in the past year.
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RankingsBritain's 100 Biggest Alcohol Brands 2014
Our 2014 survey of Britain’s Biggest Alcohol Brands shows we are drinking more and paying more for the pleasure. But is the value and volume turnaround sustainable, or was it just generated by 2013’s heatwave?
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RankingsBritain's 100 Biggest Alcohol Brands 2014
Britain is hitting the bottle. We’ve spent £400m (5%) more on the UK’s 100 biggest alcohol brands in the off trade…
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NewsBrits pack 76m fewer lunches as economy recovers
More of us are leaving our lunchboxes at home and opting to eat out as the economy recovers…
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NewsBrits turn to poultry as sales of frozen burgers slump
Britain has got through the equivalent of 43.4 million fewer frozen quarter pounders in the past year…
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Category ReportMeat Free category report 2014
It should have been a golden year for meat-free, but things haven’t quite gone to plan.
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Category ReportFocus on Meat Free
In the wake of Horsegate, one might have expected meat-free to flourish, but instead sales are flat. What’s gone wrong?…
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Comment & OpinionHeston Blumenthal, history and histrionic personality disorder
I like Heston Blumenthal. I really do. He’s to thank for one of the best meals I’ve ever had…
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NewsPringles sales soar 15% as years of decline come to an end
Pringles has enjoyed the greatest absolute value gain of any brand in crisps, nuts and snacks over the past year…
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NewsSprite sales suffer slump following reduction in sugar
Sales of Sprite have nosedived since its sugar content was cut by a third, exclusive analysis by The Grocer has revealed…
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Comment & OpinionMasterChef's Gregg Wallace and John Torode must watch weight
WeightWatchers will be pleased. Poster boy Gregg ‘no one eats more cake than me’ Wallace is looking much less wobbly…
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NewsShare a Coke helps No1 brand recover from Olympic misery
Britain’s Biggest Brand looks to World Cup to consolidate its gains after tricky start to 2014…