All Soft drinks articles – Page 116
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News
Free iPhone offered by Lucozade Energy
GlaxoSmithKline is cashing in on the booming demand for must-have gadget the iPhone with a new £600k promotion on Lucozade Energy.
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Comment & OpinionEditor's Comment: A missed chance to show inconsistencies of local recycling schemes
Tizer. Dandelion & Burdock. Cream soda. In the craze for retro products, these fizzy treats are due a comeback. And so, says Bill Bryson, are the 'money back' bottles they once came in.
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News
Campaign Trail: Clipper makes friends on TV
Clipper Tea is linking up with Aardman Animations in its TV debut next month, to position the Fairtrade brew as a more "approachable and inviting" brand. The £500,000 Say Hello to Clipper campaign highlights the brand's new look, and features a...
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NewsUS hit Powerade Zero rolling out to UK retail
Coca-Cola announced this week that it is introducing Powerade Zero to the UK and insisted it had no plans to ditch Wayne Rooney as brand ambassador.
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News
Tango: ‘official’ sponsor of Hallowe’en
Britvic is set to cash in on the trick or treat season by declaring itself the "official sponsor" of Hallowe'en. The tongue-in-cheek 'sponsorship' will include limited-edition Tango designs featuring slogans such as "Too much Tango...
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NewsInnocent is Europe’s top smoothie player
Innocent Drinks has become Europe's number one smoothie brand after doubling its market share in the past 12 months.
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NewsPepsi Raw: can a cola ever be premium?
Pepsi Raw is no more. Is this just another premium concept falling foul of the recession or is poor execution also to blame? Rob Brown reports
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News
The genie in the bottle
It would take a miracle to dethrone the kings of the bottled water business. But the US company behind Bobble has a magic trick up its sleeve, writes Rob Brown
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NewsFocus On Hot Beverages: How much for a cuppa?
Coffee and tea are becoming more sophisticated as suppliers drive premiumisation, but commodity pressures threaten to make brands even more expensive, says Nick Hughes
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News
Focus On Hot Beverages: The rise of ethical certification
So rapidly has Fairtrade moved into the mainstream that an ethical certification is practically a must-have.
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News
Focus On Hot Beverages: Coffee Nation hits the campus
The consumer desire for quality coffee on the go has played into the hands of Coffee Nation, which attempts to replicate a typical coffee shop offer in a vending machine format.
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News
Focus On Hot Beverages: Roast and ground is the sector star
Ninety-eight percent of households bought into the market in the past year.
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Focus On Hot Beverages: Enthusiasm for infusions
With volumes of black tea in long-term decline, tea suppliers are looking to less mainstream varieties to drive top-line growth.
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News
Focus On Hot Beverages: Four to watch
Via represents not only Starbucks' first foray into instant, but also its first appearance in mainstream retail aisles.
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News
Britvic pulls the plug on Pepsi Raw
Britvic is pulling its all-natural cola brand Pepsi Raw from shelves following poor sales, as predicted by The Grocer in July.Although Pepsi Raw had proved successful in the on-trade, it recorded sales of just £704,000 over the past year...
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NewsInnocent’s £5 café pops up in London
Innocent is opening a pop-up restaurant in East London in bid to help 5,000 people get their 5-a-day. The 5 for 5 Café will open at the Tramshed in Shoreditch for seven days from 1 October. Diners will get a two-course meal for £5 and be...
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NewsAcid Test: Raspberry Ribena
Raspberry Ribena is one of the sweetest beverages I've tasted in a very long time. It does taste of artificial raspberry in a familiar way, but with ice and a bit of watering down it is refreshing.
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NewsVimto sales hit £50m milestone
Vimto’s ‘Seriously Mixed-Up Fruit’ campaign has helped the brand to annual sales of £50m for the first time.
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NewsTetley tea folk make TV comeback
Tetley is bringing its tea-folk brand characters back to TV screens for the first time in a decade as part of a £9m new advertising campaign.
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News
New smoothie has UK-only ingredients
The first smoothie to be made exclusively from British milk and fruit has launched into Waitrose. Frumoo is made from fresh milk and fruit and comes in a resealable pouch. The brainchild of marketer Maria Leavesley, it was developed...